Digital Marketing Executive

Lohmun Leather Products Singapore Pte Ltd; Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A leading leather products company in Singapore is seeking a Marketing Executive to manage web and digital marketing strategies. The ideal candidate will have 2-5 years of relevant experience, excellent digital marketing skills, and proficiency in Adobe tools. Responsibilities include content creation, market research, and managing social media platforms. This position offers a salary range of $3,000-$4,500 depending on experience.

Qualifications

• 2-5 years of related working experience in a wholesale or retail environment.
• Must have prior experience and a portfolio to showcase.
• Excellent understanding of digital marketing concepts and best practices.

Responsibilities

• Plan and execute all web, marketing database, social media, and e-commerce platform.
• Conduct research to identify market trends and target audiences.
• Create and curate engaging content for social media platforms and the website.
• Monitor and analyse digital content performance, campaigns, and web traffic.

Skills

Digital marketing

Social media management

Content creation

Research and analysis

Adobe Photoshop

Adobe Illustrator

Video editing

Education

Diploma/Degree in Marketing or relevant qualification

Tools

Adobe Photoshop

Adobe Illustrator

Job description

Working Location: Near to Taiseng MRT
Working hours: 5 Days, Mon-Fri, 8.30am-6pm

Salary: $3,000-$4,500 (Depends on experiences)

Job Description

• Plan and execute all web, marketing database, social media, and e-commerce platform.
• Conduct research to identify market trends, target audiences, and competitor activities.
• Create and curate engaging content for social media platforms and the website.
• Conduct product photoshoots and edit images to enhance quality and visual appeal.
• Plan, organize, and manage advertising and promotional activities.
• Develop marketing collaterals for campaigns and events.
• Identify and approach relevant KOLs that align with brand values and the target audience, ensuring their content aligns with brand messaging and coordinating collaborative marketing efforts.
• Monitor and analyse digital content performance, campaigns, and web traffic to identify gaps and opportunities for improvement.
• Handle marketing-related administrative work.

Requirement :-

• Diploma/Degree in Marketing or relevant qualification.
• Approximate 2-5 years of related working experience preferably in wholesale or retail environment.
• MUST have prior experience and have past portfolio to showcase.
• Excellent understanding of digital marketing concepts and best practices.
• Experience in Adobe Photoshop, Adobe Illustrator and video editing.