Digital Marketing Executive

Vision Display; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A marketing firm in Singapore is looking for a Marketing Executive to create and optimize content across digital platforms. The ideal candidate will have a degree in marketing or related fields and experience in marketing roles. Responsibilities include managing SEO strategies, social media engagement, and paid advertising campaigns. Strong communication and collaboration skills are essential for success.

Qualifications

• At least Degree in marketing, business, communications, or a related field.
• Proven work experience in marketing, ideally in a marketing executive role.
• Excellent written and verbal communication skills.

Responsibilities

• Create and curate engaging content for digital platforms.
• Optimize website content for search engine rankings.
• Manage and plan paid advertising campaigns.

Skills

Content creation

Search engine optimization (SEO)

Paid advertising management

Social media management

Customer engagement

Education

Degree in marketing, business, communications, or a related field

Tools

Google Analytics

Google Ads

Bing Ads

Job description

Job Description:

• Create and curate engaging and relevant content for various digital platforms, including websites, blogs, social media, and email campaigns.
• Optimize website content, structure, and keywords to improve search engine rankings and organic visibility.
• Plan and manage paid advertising campaigns on platforms like Google Ads, Bing Ads, and social media.
• Manage social media profiles, post content, engage with followers, and analyze performance metrics.
• Use tools like Google Analytics to track website traffic, user behavior, and engagement metrics.
• Engage with customers through online platforms, responding to inquiries, comments, and messages.

Job Requirements:

• At least Degree in marketing, business, communications, or a related field
• Proven work experience in marketing, ideally in a marketing executive role
• Excellent written and verbal communication skills to effectively convey marketing strategies and build relationships with stakeholders
• Capability to create and implement comprehensive marketing strategies across different channels
• Understanding of digital marketing tools and platforms like social media, SEO, and email marketing
• Strong ability to collaborate with different departments and build relationships with clients and partners