Digital & Campaign Executive (Marketing | AI Tools)

HR FOCUS; Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A dynamic marketing agency in Singapore is seeking a hands-on Digital & Campaign Executive to drive innovative marketing initiatives. This engaging role involves planning digital campaigns, leveraging AI tools, and collaborating closely with management to optimize performance. Ideal candidates should have a background in marketing and familiarity with key digital platforms. Opportunities for growth and development in AI-driven marketing await applicants.

Qualifications

• 1–2 years of relevant experience including internships or freelance projects.
• Experience with SEO, Google Ads, and Facebook Ads Manager.
• Excellent communication and writing skills.
• Ability to multitask in a fast-paced environment.

Responsibilities

• Plan, execute, and manage digital marketing campaigns.
• Utilize AI tools for content creation and campaign ideation.
• Track, analyze, and report on campaign performance.
• Create marketing visuals using Canva.

Skills

Digital marketing

SEO

Google Ads

Facebook Ads Manager

AI marketing tools

Content creation

Communication

Organization

Education

Diploma or Degree in Marketing, Communications, or related field

Tools

ChatGPT

Canva

Job description

Job Summary

We are seeking a hands-on and digitally savvy Digital & Campaign Executive to support the organization’s marketing initiatives.

This position involves planning and executing online campaigns, creating engaging digital content, and using AI tools such as ChatGPT to boost marketing productivity. The role reports to the Business Support Unit (BSU) Manager and works closely with the Department Head, General Manager, and Management Team to execute a wide range of marketing activities.

Key Responsibilities

• Plan, execute, and manage digital marketing campaigns across Google (SEM), SEO, and Facebook lead generation platforms.
• Utilize AI-powered tools (ChatGPT, Jasper, Canva Pro) for content creation, campaign ideation, and automation.
• Track, analyze, and report on campaign performance to improve conversions and cost efficiency.
• Create basic marketing visuals and materials using Canva or similar design platforms.
• Manage the full campaign cycle — from ideation and scheduling to monitoring and reporting.
• Respond to online enquiries and social media comments related to ongoing campaigns or promotions.
• Stay current on digital marketing and AI trends to enhance campaign effectiveness.
• Support ad-hoc marketing and customer requests as required.
• Collaborate with internal teams to ensure brand consistency and alignment.

Requirements

• Diploma or Degree in Marketing, Communications, or related field.
• 1–2 years of relevant experience (including internships or freelance projects).
• Familiar with SEO, Google Ads, and Facebook Ads Manager.
• Experience using ChatGPT or other AI-based marketing tools preferred.
• Proficient in Canva or similar tools for content design.
• Excellent communication and writing skills.
• Organized, resourceful, and able to multitask in a fast-paced environment.
• Independent, proactive, and eager to learn.
• Keen interest in AI-driven and automation-based marketing.

Career Growth & Learning

• Hands-on exposure to AI-driven marketing technologies.
• Opportunity to lead end-to-end digital campaigns.
• Collaborative work environment with management support and growth opportunities.

How to Apply

If you’re passionate about combining digital marketing creativity with AI innovation, we’d love to hear from you.