Copywriter cum Marcom Executive (Beauty & Personal Care/ Central Region)

HKM HR Management Pte. Ltd.; Singapore; On-site; SGD 33,000 - 51,000; Full time

Job summary

HKM HR Management Pte. Ltd. is seeking a Content and Marketing Copywriter to create brand-aligned content across social media, websites, posters and newsletters.

You will ensure a consistent voice and support campaigns through written materials and collaboration with internal teams and agencies. The role focuses on developing creative content for promotions and launches, while tracking performance metrics and leveraging market insights for growth.

Qualifications

• Diploma/Degree in Communications, Marketing, English, or related field.
• Minimum 1 year of experience in copywriting, digital publishing, or marketing.
• Good knowledge of digital, social media, and traditional marketing platforms.
• Proficient in MS PowerPoint and Adobe Photoshop/Illustrator is preferred.
• Knowledge of digital marketing techniques is an advantage.

Responsibilities

• Copywriting for engaging and brand-aligned content for various audiences and platforms.
• Write and edit content for social media, websites, posters, newsletters, and product materials.
• Maintain consistent brand voice, clarity, and accuracy across all content.
• Develop creative content to support promotions, product launches, campaigns, and events.
• Collaborate with internal teams and external agencies to support marketing campaigns.
• Assist in planning and executing advertising, promotional, and digital marketing campaigns.
• Create marketing communication materials aligned with business and sales objectives.
• Monitor campaign performance and prepare reports using relevant metrics.
• Analyze market trends and customer insights to identify growth opportunities.

Skills

Copywriting

Marcom

Education

Diploma/Degree in Communications, Marketing, English, or related field

Tools

MS PowerPoint

Adobe Photoshop

Illustrator

Job description

Responsibilities

• Copywriting
• Create engaging and brand-aligned content for various audiences and platforms.
• Write and edit content for social media, websites, posters, newsletters, and product materials.
• Maintain consistent brand voice, clarity, and accuracy across all content.
• Develop creative content to support promotions, product launches, campaigns, and events.
• Marcom
• Collaborate with internal teams and external agencies to support marketing campaigns.
• Assist in planning and executing advertising, promotional, and digital marketing campaigns.
• Create marketing communication materials aligned with business and sales objectives.
• Monitor campaign performance and prepare reports using relevant metrics.
• Analyze market trends and customer insights to identify growth opportunities.

Requirements

• Diploma/Degree in Communications, Marketing, English, or related field.
• Minimum 1 year of experience in copywriting, digital publishing, or marketing.
• Good knowledge of digital, social media, and traditional marketing platforms.
• Proficient in MS PowerPoint and Adobe Photoshop/Illustrator is preferred.
• Knowledge of digital marketing techniques is an advantage.