Content Writer - Healthcare & Wellness

Michael Page; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A leading digital agency in Singapore seeks a skilled Content Writer to create clear and engaging content for the healthcare sector. The ideal candidate should have 2-4 years of experience in editorial work and a strong understanding of SEO. Responsibilities include writing and researching health topics, managing editorial calendars, and collaborating to enhance website structure. Competitive salary and growth opportunities are offered.

Benefits

Competitive salary

Career progression

Impactful storytelling opportunities

Qualifications

• 2-4 years of editorial or content marketing experience in health care.
• Strong written skills with clarity, tone, and grammar focus.
• Proficiency in additional languages is advantageous.

Responsibilities

• Research and write accurate, trustworthy content for medical websites.
• Plan and manage editorial calendars.
• Conduct keyword research for health care topics.

Skills

SEO understanding

Editorial skills

Content strategy

Research skills

Language adaptation

Education

Degree in Communications, Journalism, Marketing, or English

Job description

Reporting to the Department Head, the Content Writer will craft clear, accurate, and SEO-optimised content for the medical and health care sectors. This role combines editorial planning, content strategy, and digital writing to deliver trustworthy information that supports patient education and brand credibility.

Our client is a digital agency specialising in health care and medical communications. They work with leading brands to deliver accurate, engaging content that builds trust and drives patient education.

Description

• Research and write accurate, trustworthy content for medical websites and blogs
• Translate clinical or technical information into everyday language
• Plan and manage editorial calendars to support client campaigns
• Localise international content for Singapore audiences
• Conduct keyword research to identify relevant health care topics
• Apply on‑page SEO best practices (meta data, internal linking, content hierarchy)
• Refresh and optimise legacy content to improve search performance
• Collaborate on website enhancements to improve structure and user experience

Editorial & Language Adaptation

• Maintain a consistent, brand‑aligned voice across platforms
• Edit and proofread content for clarity, tone, and grammar
• Experience in writing or translating content into other languages is a plus

Profile

• Degree in Communications, Journalism, Marketing, English, or related fields (background in Life Sciences is a bonus)
• 2‑4 years of editorial or content marketing experience, ideally with exposure to health care, wellness, or regulated industries
• Strong understanding of SEO and digital writing for user engagement
• Proficiency in additional languages is an advantage

Job Offer

• Make a real impact through health‑focused storytelling
• Collaborate with experts across disciplines
• Work with trusted health care brands
• Competitive salary and career progression opportunities

Michael Page International Pte Ltd (Company No. 199804751N) is acting as an Employment Agency in relation to this vacancy. To apply online please click the 'Apply' button. For a confidential discussion about this role please contact Eunice Ho (Lic No: R24125003/ EA No.: 18S9099) on +65 64169***.