Video Production & Editing
- Plan, shoot and edit engaging short-form videos for social media and digital campaigns.
- Independently manage day-to-day shoots, including camera setup, lighting, audio recording and filming.
- Develop shot lists, storyboards and production plans based on creative briefs.
- Edit videos with strong pacing, visual storytelling, sound design, subtitles, transitions and basic motion graphics.
- Handle colour correction, audio clean-up and other post-production requirements.
- Adapt video content for TikTok, Instagram Reels, YouTube Shorts and other digital platforms.
- Maintain production quality and organise project files, raw footage and final assets for future use.
Creative Ideation & Storytelling
- Collaborate with Content Specialists, Designers and Art Directors to develop creative concepts and video ideas.
- Contribute fresh content angles, engaging hooks and visual storytelling approaches relevant to each brand.
- Translate creative briefs into practical, compelling video content.
- Stay updated on social media trends, platform behaviours and emerging content formats.
- Find creative ways to bring ideas to life within different production timelines and budgets.
AI-Assisted Content Production
- Use AI-powered creative tools to support video production, visual exploration, storyboarding and post-production.
- Experiment with generative AI platforms such as Higgsfield, Runway, Kling or similar tools to create visual assets, effects and video content.
- Combine AI-generated visuals with live-action footage and conventional editing techniques where appropriate.
- Explore new AI workflows to improve production efficiency and expand creative possibilities.
- Ensure AI-assisted content follows brand guidelines, client approvals, confidentiality requirements and applicable usage rights.
Collaboration & Execution
- Work closely with multidisciplinary teams across Content, Creative, Strategy, Account Servicing and Project Management.
- Manage assigned production schedules and deliverables to ensure projects are completed on time.
- Participate in brainstorming sessions, creative reviews and production discussions.
- Incorporate internal and client feedback while maintaining creative and production quality.
- Support campaign shoots and coordinate with external production partners when required.
- Take ownership of assigned content from production planning through to final delivery.
Requirements
- Minimum 1 year of relevant experience creating video content for brands, social media or digital campaigns.
- A strong portfolio demonstrating videos you have personally shot and edited.
- Confident operating cameras, lighting equipment and audio recording setups.
- Proficient in Adobe Premiere Pro, CapCut, DaVinci Resolve or similar video editing software.
- Good understanding of video composition, lighting, pacing, storytelling and social-first editing.
- Comfortable handling smaller-scale productions independently without relying on a large production crew.
- Able to contribute creative ideas and translate content briefs into engaging videos.
- Strong understanding of TikTok, Instagram Reels, YouTube Shorts and current social media trends.
- Familiarity with AI-assisted video production and generative AI tools, with a willingness to experiment and learn.
- Good organisational and time management skills, with the ability to handle multiple projects and deadlines.
- Creative, resourceful, adaptable and proactive in finding solutions.
- Able to work independently while collaborating effectively with a wider creative team.
Good to Have
- Experience with Adobe After Effects or other motion graphics software.
- Photography and basic photo-editing skills.
- Experience producing content for different brands and industries.
- Hands-on experience combining AI-generated visuals with filmed footage.
- Experience with larger commercial shoots or external production partners.
- Chinese-language proficiency for projects involving Chinese-speaking stakeholders.