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A prestigious educational organization in Singapore is seeking a qualified individual to lead content creation and manage social media strategies. The role involves producing multimedia content, monitoring performance analytics, and engaging with digital trends to enhance audience interaction. Ideal candidates will have a diploma/degree in relevant fields and experience in graphic design and content management. Strong skills in Adobe Creative Suite and a creative mindset are essential for this position.
Lead the content ideation process and manage the social media content calendar — planning, scheduling, and rollout of posts and campaigns, including F&B promotions, merchandise and Membership-related content etc.
Produce multimedia content including graphics, photos, videos, reels, motion graphics and basic animation for all social media platforms
Produce content for digital and print materials across campaigns, websites, microsites, newsletters, collaterals and Society-wide initiatives
Execute photo/video shoot with the team for F&B promotions, events, corporate merchandise, publications and media coverage when required
Monitor analytics and track content performance, supporting monthly reporting to refine and enhance strategy.
Explore and apply emerging digital trends (reels, interactive posts, motion snippets) to boost reach and audience interaction.
Any other duties as assigned from time to time.
Diploma/Degree in Graphic Design, Multimedia, Visual Communication or related field
Minimum 2 to 4 years’ experience in content creation/management with a proven track record in digital and social media content production
Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro/After Effects) and relevant design/video tools
Skilled in photography, videography and video editing, with ability in animation/motion graphics
Strong understanding of social media analytics, digital trends, content strategy and audience behaviour
Creative with the ability to translate ideas into compelling digital visuals
Basic writing and editing skills for captions and short-form content
Detail-oriented, organised and communicative — able to multitask, collaborate effectively and work independently with initiative and ownership