CAST Product Marketing Lead – Digital Content & VAS

Singtel Group; Singapore; On-site; SGD 70,000 - 100,000; Full time

Job summary

A leading telecommunications company in Singapore is seeking a passionate Product Marketing Manager to lead the marketing strategy for its digital services. This role involves executing go-to-market strategies, developing compelling product messaging, and utilizing customer insights for growth. Ideal candidates have at least 5 years of experience in marketing and are adept in stakeholder management. The company offers extensive health and wellness benefits.

Benefits

Full suite of health and wellness benefits

Ongoing training and development programs

Internal mobility opportunities

Qualifications

• Min 5 years of experience in marketing or business domain.
• Experienced in working with IT and Product Development teams.
• Proficiency in negotiating new business deals is a plus.

Responsibilities

• Own and execute go-to-market strategies for CAST products.
• Develop compelling product positioning and messaging.
• Use customer insights and market research to identify growth opportunities.

Skills

Marketing experience

Business case modelling

Stakeholder management

Go-to-market campaign execution

Education

Min Degree

Job description

A leading telecommunications company in Singapore is seeking a passionate Product Marketing Manager to lead the marketing strategy for its digital services. This role involves executing go-to-market strategies, developing compelling product messaging, and utilizing customer insights for growth. Ideal candidates have at least 5 years of experience in marketing and are adept in stakeholder management. The company offers extensive health and wellness benefits.