Business Development Manager

L'Oreal; Singapore; On-site; SGD 100,000 - 180,000; Full time

Job summary

L’Oréal in Singapore is seeking a regional Commercial Strategy lead to own GTM for a cross-brand portfolio across South-East Asia. You will translate brand visions into actionable plans and partner with distributors and retailers to drive growth.

This role requires travel about 25–30% of the time and close collaboration with Marketing, Finance, and Supply Chain to align priorities. You will design joint business plans and optimize channel strategies to maximize market share.

Qualifications

• Track record of spotting growth opportunities across markets.
• Experience building strategic business plans with regional partners.
• Ability to establish high-trust partnerships driving growth.
• Excellent negotiation and communication to secure favorable terms.

Responsibilities

• Design and drive the regional go-to-market strategy translating brand visions into actionable commercial plans.
• Co-design and execute annual business and trade plans with regional partners to hit sell-in, sell-out, market share targets.
• Lead discussions on brand management, animations, and space locations with distributors and retailers.
• Collaborate with Marketing, Finance, and Supply Chain to align regional priorities.

Job description

Hello, we're L'Oréal. We're not just building brands, we're shaping how the world experiences beauty (and it takes a lot of cool jobs to do it). Intrigued? Keep reading, this might be the opportunity you've been searching for.

A Day in the Life

In this role, you will own the commercial strategy and go-to-market excellence for a broad, cross-category multi-brand portfolio across South-East Asia.

Your Day-to-day Priorities Will Include

• Portfolio & GTM Strategy: Design and drive the regional go-to-market strategy, translating brand visions into clear, actionable commercial plans.
• Joint Business Planning: Co-design and execute annual business and trade plans with regional partners to achieve sell-in, sell-out, and market share targets.
• Partner Collaboration: Lead discussions on brand management, animations, and space locations with distributors and retailers.
• Cross-Functional Alignment: Collaborate closely with internal Marketing, Finance, and Supply Chain teams to keep regional priorities synchronized.

Note: This role requires regular travel (around 25-30% of your time) across the region to truly understand local consumer behavior and build lasting relationships.

We Are Looking For

You are a strategic collaborator who thrives when given the autonomy to run a regional business. You look beyond standard templates to find growth and are comfortable navigating complex regional dynamics.

You Bring

• Business Opportunities Identification: A track record of spotting new ways to create value and increase market share across diverse markets.
• (Joint) Business Plan Design: Experience building bespoke, sustainable strategic business plans with regional partners.
• Account Management: The ability to establish engaging, high-trust partnerships that drive mutual, profitable growth.
• Negotiation: Exceptional communication skills to secure favorable terms that satisfy both L'Oréal and our partners.
• Channel Sales Optimization: Analytical comfort to evaluate, choose, and adapt the channel mix for maximum market impact.

What's In It For You

• A place for you to leave your comfort zone and grow beyond your potential (here, you'll be encouraged to try new things and take risks!)
• Real responsibility from day 1, there's no sitting on the sidelines at L'Oréal
• An environment where people of every ethnicity, social background, age, religion, gender and sexual orientation as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!
• A place where you can contribute to something bigger! Many of our brands have societal/environmental causes to make a concrete difference

Who We Are

At L’Oréal, we empower our people to think like entrepreneurs and build independent, fulfilling careers. We don't follow a pre-written script; we co-design unique paths that match your ambitions. Here, you will work alongside highly talented peers in a culture of continuous learning, where taking risks is celebrated and failure is simply seen as a step toward building something better.

We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.

Wondering how AI is integrated in our L'Oréal recruitment process? Find practical information and advice in our AI Charter.