Business Development Executive

CARDDIO PTE. LTD.; Singapore; On-site; SGD 45,000 - 65,000; Full time

Job summary

A tech company specializing in CRM solutions is seeking a candidate for a role focused on strategic partnerships, market research, and internal business development support. The ideal candidate will assist in identifying partners, conducting market analysis, and contributing to branding and outreach efforts. Key responsibilities include organizing events and providing insights to enhance CRM usability. This position offers a chance to grow with ongoing learning opportunities.

Qualifications

• Strong analytical skills to conduct market research and analyze industry trends.
• Ability to support partnership discussions and understand CRM functionalities.
• Proficient in creating reports and content ideas for outreach activities.

Responsibilities

• Identify potential partners and support management in partnership efforts.
• Conduct market research and provide insights for decision-making.
• Assist in organizing outreach events and improve CRM user experience.
• Provide operational support for business development initiatives.

Job description

1. Strategic Partnerships & Ecosystem Development

• Identify potential partners such as trade associations, industry bodies, chambers of commerce, and SME networks.
• Assist senior management in preparing partnership decks, proposals, and presentations.
• Support discussions with associations and ecosystem partners to introduce CARDDIO CRM.
• Assist in coordinating collaboration projects, pilot programs, or joint events with partners.

2. Market Research & Business Insights

• Conduct research on industries, competitor CRM tools, and emerging market opportunities.
• Analyse pain points of SMEs to recommend how CARDDIO can position its solutions effectively.
• Gather intelligence on market trends, pricing models, and technology adoption patterns.
• Create simple reports to provide insights to senior management for strategic decision‑making.

3. Product Understanding & Improvement Feedback

• Gain detailed knowledge of CARDDIO CRM’s features, modules, and benefits.
• Understand user journeys, including business card scanning, data management, automation, event lead capture, and reporting tools.
• Collect feedback from users or partners to help improve the CRM’s user experience.
• Provide insights to the product and development team based on market needs.

4. Branding, Outreach & Awareness Activities

• Assist the marketing team in planning outreach initiatives to increase awareness of CARDDIO CRM in the SME market.
• Support creation of high‑level content ideas for social media (LinkedIn, Facebook, WhatsApp Business).
• Help organise webinars, networking sessions, solution‑sharing events, and corporate roadshows.
• Ensure CARDDIO’s branding is consistent in all external communications.

5. Event Coordination & Lead Management Support (Non‑Sales)

• Support senior management in attending corporate events, exhibitions, or industry seminars.
• Assist in the preparation of event materials, brochures, and digital presentations.
• Manage event data collection using CARDDIO CRM (e.g., QR scans, business card capture) to support internal reporting.
• Coordinate follow‑up tasks internally (not sales‑related).

6. Internal Business Development Support

• Assist the Director and Senior BD team in executing special projects, such as new product rollouts, grant programs, or new industry penetration plans.
• Provide administrative and operational support for BD initiatives.
• Help draft proposals, business plans, and internal strategy documents.
• Work with the tech team and marketing team to ensure alignment during BD initiatives.

7. Continuous Learning & Skill Development

• Attend training sessions on CRM, digital tools, industry knowledge, and SaaS workflows.
• Keep updated on government grants, digitalisation initiatives, and SME support programs relevant to CARDDIO.
• Contribute fresh ideas to improve internal processes, partnership opportunities, and product positioning.