Brand & Growth Architect: Data-Driven Marketing Leader

Cordlife Group Limited; Singapore; On-site; SGD 90,000 - 120,000; Full time

Job summary

A leading healthcare firm in Singapore is seeking a Senior Marketing Manager to enhance its marketing strategy and customer engagement. The ideal candidate should have over 8 years of B2C marketing experience, strong skills in content development, and the ability to manage PR relationships effectively. This role involves leadership, strategy execution across multiple channels, and fostering innovation to elevate the brand's market presence. Join us to shape the future of healthcare marketing.

Qualifications

• At least 8 years of marketing experience, primarily in B2C environments.
• Demonstrated expertise in content creation and integrated communications.
• Proven experience managing PR agencies and familiarity with Singapore media.

Responsibilities

• Develop the Company’s positioning strategy for clarity across markets.
• Lead marketing material creation to enhance audience engagement.
• Implement multi-channel marketing programs to boost market presence.
• Track market trends and competitor shifts to guide strategies.
• Mentor marketing team members to improve performance.

Skills

Content development

Digital marketing

Stakeholder management

Leadership

Analytical mindset

B2C marketing

Education

Bachelor’s degree in Marketing, Communications, Business, or a related field

Job description

A leading healthcare firm in Singapore is seeking a Senior Marketing Manager to enhance its marketing strategy and customer engagement. The ideal candidate should have over 8 years of B2C marketing experience, strong skills in content development, and the ability to manage PR relationships effectively. This role involves leadership, strategy execution across multiple channels, and fostering innovation to elevate the brand's market presence. Join us to shape the future of healthcare marketing.