Associate Manager/ Manager (Performance)

STARCOM MEDIA WORLDWIDE; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A leading media agency in Singapore is seeking a performance marketing expert to lead media campaigns for a key regional client. The ideal candidate will have 5-7 years of experience in performance marketing and strong knowledge in digital campaigns across various channels. You will be responsible for campaign optimization, performance analysis, and mentoring junior staff. This role offers significant responsibilities and impactful contribution to regional campaigns.

Qualifications

• 5-7 years of hands-on experience in performance marketing in an agency environment.
• Strong knowledge in Display and Paid Social campaigns.
• Highly analytical with proficiency in dashboards and analytics tools.

Responsibilities

• Lead the implementation and optimization of performance media campaigns.
• Support the development of full-funnel media plans across various channels.
• Contribute to campaign setup and ongoing performance analysis on key platforms.

Skills

Performance marketing

Analytical skills

Stakeholder management

Team leadership

Tools

Digital dashboards

Analytics tools

Job description

Key Responsibilities

• Lead the implementation and optimization of performance media campaigns for a key regional client account.
• Support the development of full-funnel media plans across Social, Display, and Search channels, aligning with key performance indicators (KPIs) from awareness to conversion.
• Contribute to campaign setup, ongoing optimization, and performance analysis on platforms such as Meta, Snapchat, TikTok, Google, and Programmatic.
• Utilize a data-centric approach to evaluate performance trends, identify insights, and implement strategies to maximize return on investment (ROI).
• Assist in mentoring junior team members and participate in daily client communications; serve as a trusted advisor for performance initiatives.
• Partner with Creative, Analytics, Tech, and Partner teams to ensure cohesive and efficient campaign execution.
• Apply a deep understanding of regional strategies, with experience particularly relevant to Korea, ANZ, and India.

Qualifications

• 5-7 years of hands‑on experience in performance marketing in an agency environment, and demonstrated ability to handle accounts independently.
• Strong knowledge in Display (Programmatic) and Paid Social (Meta, Snap, TikTok), and Paid Search campaigns will be a plus.
• Highly analytical with proficiency in using digital dashboards and analytics tools.
• Excellent skills in stakeholder management and team leadership.
• Familiarity with regional campaigns across APAC, especially in markets like KR, ANZ, and IN.
• An adaptable, solution‑oriented mindset with a keen eye for detail.

This position is an excellent opportunity for a performance marketing expert who is ready to take on more responsibilities and contribute significantly to the success of regional campaigns.