Associate Creative Director

Tate Anzur; Singapore; On-site; SGD 90,000 - 150,000; Full time

Job summary

Tate Anzur in Singapore is seeking its first Associate Creative Director to blend strategic vision with hands-on craft across PR, social, digital and physical activations. You will lead pitches, co-create concepts, and act as a trusted creative partner to corporate and government accounts in Culture and Care.

You will work closely with the creative team, guiding storytelling, copy hooks, and visual direction while keeping a client-focused mindset and delivering high-impact campaigns that bridge

Qualifications

• 6+ years agency experience in integrated, PR, social or creative environments.
• At least 2 years in Senior Art Director, Senior Copywriter, Group Head, or ACD-track.
• Based in Singapore with strong local fluency.

Responsibilities

• Lead integrated pitches across channels and present the creative vision to C-suite and government stakeholders.
• Oversee end-to-end production, ensuring outputs match the pitch promises.
• Mentor junior team in typography, layout, storyboarding, and social trends.
• Experiment with GenAI and workflow tools to optimize production while preserving storytelling.

Skills

6+ years agency experience

Senior track record

Pitch track record

Singapore-based

Client-facing partner

Tools

GenAI tools

Job description

At Tate Anzur, we don't just tell stories—we bring them to life across integrated touchpoints. We operate at the intersection of PR, social media, digital experiences, and physical activations.

We are searching for our first Associate Creative Director (ACD): a dynamic player-coach who bridges high-level strategic vision with hands-on, daily craft execution. You will be close enough to the work to roll up your sleeves alongside our creative team—co-creating, storyboarding, and sharpening copy hooks—while acting as a trusted, client-facing creative partner to our corporate and government accounts in the areas of Culture and Care.

Your role includes but is not limited to the following -

1. New Business, Pitches & Integrated Ideation

• Integrated Pitch Lead: Act as the strategic creative lead on multi-channel, PR-led, social, and digital pitches.
• Headline-Grabbing Conceptual Hooks: Develop high-level, earned-media concepts that bridge PR stunts, social video series, digital campaigns, and physical street/event activations.
• Pitch Narrative & Deck Drafting: Guide the team through brainstorms, structure compelling pitch stories, and present the creative vision with confidence and clarity to C-suite and government stakeholders.

2. Project Leadership & Client Advisory

• Creative Launch Strategy: Take the creative lead when new projects kick off—setting the visual tone, narrative direction, and brand guidelines.
• End-to-End Production Quality: Oversee the creative team through the entire execution phase, ensuring final outputs match or exceed the standard promised during the pitch.
• Trusted Client Advisor: Serve as a senior creative partner to clients, building trust from Day 1, navigating complex/conservative feedback diplomatically, and protecting strategic creative integrity without sacrificing commercial relationships.
• Brief Unpacking: Review incoming retainer and ad-hoc briefs, helping the creative team unpack them and push for more ambitious, out-of-the-box angles.
• Resource Direction: Partner closely with peer leaders to assign the right creatives to the right tasks based on individual craft strengths and availability.
• Pipeline Efficiency & Burnout Management: Maintain a healthy, high-performing workflow across fast-turnaround ad-hoc requests and long-term brand retainers.

4. Mentorship & Social Craft Championship

• Daily Socratic Reviews: Conduct hands-on review sessions to actively coach the junior team on typography, layout hierarchy, storyboarding, copywriting hooks, and social trends (Reels, TikTok, emerging formats).
• Upskilling & Growth: Rather than just approving or fixing work yourself, use Socratic feedback to elevate the team's daily visual and verbal craft and build long-term creative confidence.
• AI & Workflow Integration: Explore and integrate modern creative tools (GenAI, visual automation) to optimise production workflows while preserving core human storytelling and strategic insight.

What we are looking for:

• Experience: 6+ years of agency experience within integrated, PR, social, or creative environments, with at least 2 years in a Senior Art Director, Senior Copywriter, Group Head, or ACD-track role.
• Player-Coach Mindset: A hunger to remain hands-on in the craft (design, copy, or art direction) while guiding team members and building agency culture.
• Proven Pitch Track Record: A strong portfolio demonstrating creative excellence, strategic thinking, and successful integrated pitch wins in Singapore.
• Master Communicator: Exceptional presentation skills with the ability to articulate commercial ROI and human truths to C-suite executives and government stakeholders.
• Singapore-Based: Must be based in Singapore with strong local cultural fluency.

Bonus Qualifications

• Hands-on skills in photography, videography, or illustration.
• Direct experience leading brand communications for both corporate/government entities and consumer lifestyle brands.