Assistant/ Marketing Manager

Chinatown Business Association; Singapore; On-site; SGD 55,000 - 75,000; Full time

Job summary

A community-focused organization in Singapore is seeking a Marketing Manager to develop and execute marketing strategies, manage social media engagement, and oversee event planning. The role requires strong leadership and project management skills, alongside fluency in English and Mandarin. The ideal candidate will possess a degree in a related field and have at least three years of managerial experience, helping to promote community activities and membership engagement.

Qualifications

• At least 3 years of managerial experience preferred.
• Familiarity with social media and digital channels is essential.
• Fluent in English and Mandarin to serve Mandarin-speaking clients.

Responsibilities

• Develop and execute marketing strategy for social media and presence.
• Manage event execution and oversee event plans with stakeholders.
• Develop membership engagement programs and prepare budget for Marketing department.

Skills

Leadership

Analytical skills

Project management

Creativity

Communication skills

Education

Degree in Marketing, Business, or related discipline

Job description

• Develop, execute marketing strategy, manage, and grow the Association’s social media engagement and presence
• Review and update website and social media content
• Ideate, develop event briefs, execute and oversee event plans alongside the event organizers and/or stakeholders
• Develop workshops, talks, events, tours, and other on-ground activations to promote the Chinatown precinct
• Engage with stakeholders and content partners for collaborations
• Outreach for new curation and program for Themed Market
• Communicate and co-ordinate with precinct-wide stakeholders for assorted marketing features and promotions
• Using existing tools to promote and activate stakeholder’s precinct-wide
• Ensure timelines and budgets are in line with plans
• Liaise with the Board and Executive Director to manage the Annual General Meetings and EXCO Meetings and process new Membership
• Develop and implement new membership engagement programs and help identify and cultivate new members and retain current members
• Prepare annual budget and forecast for the Marketing department

Requirements

• Degree in Marketing, Business, or any related discipline
• Preferably with at least 3 years of managerial experience
• Strong leadership, analytical, and project management skills with excellent organizational skills to function effectively and multi-task under time constraints and within established timelines
• Familiar with various social media and digital channels
• Creative mindset and an eye for detail on the latest market trends
• Fluent in English and Mandarin (required to serve Mandarin-speaking clients). Excellent written and verbal communication skills