Assistant Manager/ Manager, Communications

AWWA; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading social service agency in Singapore seeks a Communications Officer to lead strategic internal and external communications to enhance its reputation. The role involves crafting organizational narratives, managing media relations, and developing strategies for staff engagement. Candidates should have a degree in Communications or related fields and 5–8 years of experience in relevant areas. Good command of English and one other language is required.

Qualifications

• 5–8 years of relevant experience in corporate, non-profit, or public-sector communications.
• Experience in internal communications or organizational culture-building is highly desirable.
• Proven experience in campaign management.

Responsibilities

• Develop and implement strategies that enhance staff engagement and culture.
• Shape compelling organizational narratives highlighting AWWA's mission.
• Lead proactive media engagement strategies to enhance visibility.

Skills

Strong writing and editing skills

Stakeholder communications

Media relations

Ability to manage multiple priorities

Empathy and initiative

Education

Degree in Communications, Public Relations, Marketing, or related discipline

Job description

AWWA is a leading social service agency in Singapore, dedicated to empowering people of all ages and abilities to live independently with dignity and purpose. Through our network of service centres, we serve children and youth with additional needs, families, seniors, and persons with disabilities, fostering inclusion and building strong, connected communities.

At the heart of AWWA’s Corporate Services ethos is our dedication to delivering exceptional service marked by care, quality, and professionalism, ensuring a positive and meaningful experience for all who engage with us.

About the Role

As part of AWWA’s Communications team, you will shape and share the organisation’s narrative—telling powerful stories of inclusion, empowerment, and impact. You will develop and execute strategic communications plans to strengthen AWWA’s reputation, engage diverse stakeholders, and build public understanding of our mission to support our clients—children, families, seniors, and persons with disabilities.

One of your key focus will be to lead internal communications that strengthen staff engagement, culture, and alignment across AWWA’s diverse programmes and services. You will design and deliver strategies that foster a sense of belonging, purpose, and shared identity among staff, ensuring that every employee understands and feels connected to AWWA’s mission.

Beyond internal communications, you will also support AWWA’s strategic external communications to enhance the organisation’s reputation and visibility, engage partners and donors, and build greater public understanding of AWWA’s impact in the community.

You will work across internal and external communications, media relations, social media, events, and issues management, ensuring cohesive and authentic storytelling aligned with AWWA’s mission and values.

Responsibilities

• Internal Communications – Develop and implement strategies that enhance staff engagement, culture, and alignment with AWWA’s mission and values. Lead the creation of clear and inspiring communications from leadership, strengthen messaging frameworks and editorial planning across service divisions, manage internal channels (intranet, newsletters, internal events), collaborate with HR and programme teams on organisational priorities, develop creative internal storytelling campaigns, support planning and execution of staff engagement events and initiatives such as townhalls.
• Strategic Communications & Narrative Building – Shape and articulate compelling organisational narratives that highlight AWWA’s mission, programmes, and impact, develop and deliver integrated communications plans to enhance awareness and stakeholder engagement across key audiences, support leadership messaging through speechwriting, talking points, and campaign positioning, collaborate with internal teams to align content across channels, work with agency and vendor partners to deliver effective communication campaigns and creative materials.
• Media Relations & Reputation Management – Lead and implement proactive media engagement strategies to build AWWA’s visibility and credibility, cultivate strong relationships with journalists and media outlets, coordinate with appointed Public Relations agencies, anticipate and manage potential issues, providing communications counsel to safeguard AWWA’s reputation and maintain public trust.
• Digital, Social Media & Content Management – Develop and oversee content strategies for owned channels (website, newsletters, social media) to build brand visibility and community engagement, integrate storytelling, data insights, and multimedia formats to drive reach and resonance across platforms, use analytics to track campaign performance and refine digital strategies for stronger engagement and conversion.
• Leadership – Provide guidance or mentorship to junior team members to strengthen execution and professional growth.

Job Requirements

• Degree in Communications, Public Relations, Marketing, or a related discipline.
• 5–8 years of relevant experience in corporate, non-profit, or public-sector communications.
• Experience in internal communications, staff engagement, or organisational culture-building is highly desirable.
• Strong writing, editing, and storytelling skills across multiple platforms.
• Proven experience in media relations, campaign management, and stakeholder communications.
• Ability to translate data and insights into actionable strategies.
• A team player with empathy, initiative, and the ability to manage multiple priorities under tight timelines.
• Good command of English and one other vernacular language.
• Good situational judgement and critical thinking skills.