Assistant Manager, E-Commerce Distribution & Strategy

Far East Organization; Singapore; On-site; SGD 40,000 - 70,000; Full time

Job summary

A leading hospitality operator in Singapore is seeking an Assistant Manager for E-commerce Distribution & Analysis. This role involves overseeing hotel performance across various online channels and developing strategies to enhance revenue. The ideal candidate should have 2 years of relevant experience and strong analytical skills. This position offers opportunities to work closely with OTAs and optimize digital campaigns.

Qualifications

• 2 years of experience in E-commerce marketing, analysis, or hospitality revenue management.
• Strong analytical skills with attention to detail.
• Excellent communication and stakeholder management abilities.
• Results-oriented and adaptable in a fast-paced, dynamic environment.

Responsibilities

• Formulate and implement e-commerce strategies.
• Evaluate new distribution opportunities.
• Manage relationships with online travel agents (OTAs).
• Analyse and report on hotel performance across OTAs and Brand.com platforms.
• Recommend distribution strategies to support revenue targets.

Skills

Analytical skills

Communication

Stakeholder management

Adaptability

Tools

Hospitality distribution systems

OTA extranets

Rate monitoring tools

Job description

Company description

Far East Hospitality Holdings Pte Ltd (Far East Hospitality) is an international hospitality owner and operator with a diverse portfolio of 9 unique and complementary brands of hotels, serviced residences and apartment hotels, including Oasia, Quincy, Rendezvous, Village, Far East Collection, Adina Hotels, Vibe Hotels, Travelodge Hotels and TFE Hotels Collection. We own more than 10 hospitality assets and operate a combined portfolio of more than 16,500 rooms under management across 100 hotels and serviced residences in eight countries - Australia, Denmark, Germany, Hungary, Japan, Malaysia, New Zealand and Singapore - with more in our development pipeline. Formed as a 70-30 joint venture in 2013 between Far East Orchard Limited (a listed company under Far East Organization) and The Straits Trading Company Limited, we in turn completed a 50-50 joint venture through our wholly-owned subsidiary Far East Hospitality Investments (Australia) Pte Ltd, with Australia's Toga Group to form Toga Far East Hotels (TFE Hotels).

Job description

Responsibilities

Join a performance-driven team overseeing a portfolio of over 25 hotels and serviced residences across Singapore, Japan, and Malaysia. This role is pivotal in driving incremental revenue through online distribution channels, with a focus on strengthening Brand.com performance.

As Assistant Manager, E-commerce Distribution & Analysis, you will formulate and implement e-commerce strategies, evaluate new distribution opportunities, and manage relationships with online travel agents (OTAs).

You will work closely with Revenue Managers, Channel Managers, and Marketing & Analytics specialists to optimise online performance and uphold rate integrity. Analyse and report on hotel performance across OTAs and Brand.com platforms.

• Analyse and report on hotel performance across OTAs and Brand.com platforms.
• Identify channel-specific opportunities and challenges.
• Recommend distribution strategies to support revenue targets.
• Evaluate effectiveness of new e-commerce solutions and digital campaigns.
• Build and maintain strong relationships with OTAs and e-commerce solution providers.
• Monitor rate parity across all online platforms. Guide vendors to conduct test bookings to identify wholesale leakage.
• Document learnings and develop best-practice playbooks for internal adoption.
• Advise hotel teams on OTA extranet issues, content, and setup optimisation.
• Lead internal training sessions to share insights and ensure alignment on best practices.
• Undertake any other duties assigned by superiors diligently and professionally.

Requirements

• 2 years of experience in E-commerce marketing, analysis, or hospitality revenue management.
• Strong analytical skills with attention to detail.
• Excellent communication and stakeholder management abilities.
• Results-oriented and adaptable in a fast-paced, dynamic environment.
• Knowledge of hospitality distribution systems, OTA extranets, channel managers, or rate monitoring tools is a strong advantage.