Area Manager, Travel Retail

LVMH; Singapore; On-site; SGD 80,000 - 120,000; Full time

Job summary

A leading luxury goods company seeks an Area Sales Manager to grow market share and enhance brand equity in the SEA region. The role involves managing P&L responsibilities, developing marketing strategies, and leading a team to improve retail excellence. Ideal candidates should have 7-8 years of experience in the beauty sector and possess strong sales and leadership skills. This full-time position is based in Singapore, offering a dynamic working environment.

Benefits

Career perspective with a worldwide presence

Continuous growth within 75 distinguished Houses

Qualifications

• Experience in building brand equity and driving sales.
• Ability to manage P&L and profitability targets.
• Strong digital and retail strategy implementation.
• Ability to adapt quickly to business needs.
• Solid analytical and numerical skills.
• Retail and digital-centric approach.

Responsibilities

• Develop and grow market share in SEA region.
• Execute marketing and merchandising strategies.
• Manage a team of 7 office staff and 70 frontline retail staff.
• Implement digital tools for retail excellence.
• Coordinate marketing plans and monitor market trends.

Skills

Sales / Results Oriented

Strong PR & negotiation skills

Sharp business acumen

Solid analytical skills

Strong people & team management skills

Retail & Data / Digital centric

Strong people & team management skills

Passionate Positive & committed

Education

7-8 years of related experience in Beauty

Job description

YOUR MISSION

The Area Sales Manager is in charge of developing & growing sales market share & brand equity in SEA region. To ensure that our brand standards are upheld at the highest levels and in line with our luxury brand image.

This is a dynamic 360 role that covers the scope of retail development (offline & online) P&L management marketing & trade development as well as training

Commercial & Brand Development

• Drive sales development brand equity by achieving sales market share and profitability targets
• Ensure the brand plans are being implemented within corporate guidelines and yet to ensure the highest standards of retail & operational excellence to drive growth & equity
• Identify actions and new opportunities for profitable growth in key doors & emerging markets
• Devise yearly brand investment plan and amplification strategy to build our market leadership in terms of image visibility and luxury client experience
• Negotiate trade terms space allocation assortment and pricing
• Provide monthly sell out reports & market analysis YTG action plans.

P&L Responsibility :

• Full ownership of the P&L preparation presentation to top management and monthly expenses and profitability review
• Managing and analyzing P&L and profit center defining sell in / sell out targets
• Take accountability for customer P&L and sell-in / sell-out target achievements

Account Relationship Management :

• Develop & manage long term strategic relationships with all accounts
• Drive retailer insights work side-by-side with retailer on strategic projects and cross regional developments on consumer demands
• Coordinate local teams to respond quickly to day to day requests to ensure close collaboration

Retail Excellence

• Accelerate in retail excellence for all Point of Sales & boutiques thru implementation of digital tools to improve efficiency & ways of working. This is part of our long term ambition of building an omnichannel luxurious shopping experience for our clients.
• Work closely with Retail Excellence function within SEA team to deep dive and map out store / boutique operational process client experience frontline workflows and productivity. Identify improvement opportunities and project manage recommendations.
• Ensure consistency of new process implementation and best practice sharing between countries.

Marketing & Merchandising :

• Work closely with Regional Marketing to ensure the execution of all touch points of 360 launch plans (training trade plan incentives media)
• Proposing and implementing a detailed sales / marketing / trade plan per customer
• Monitor competitive activity and trends in markets customers products prices and channels

E-Retail :

• Ensure the E-Retail strategy is rolled out complying with brand guidelines
• Coordinate between internal departments retailer and agency for campaign executions and ensure on-time content development.
• Accelerate on digital activations online brand visibility and sell-out development

People Management :

• Manage a team of 7 office members (across Retail VM & Training functions) & 70 retail frontline staff
• Motivate & engage the team by inculcating strong synergy to deliver results & performance
• Develop key profiles within the team thru proper career pathway planning & training developmental plan

Qualifications : WHO YOU ARE

• At least 7-8 years of related experience in ideally Beauty
• Sales / Results Oriented
• Strong PR & negotiation skills
• Sharp business acumen with sound decision making
• Strategic thinking with a global view of business adapting quickly to business needs / context
• Solid analytical skills & numbers focused
• Retail & Data / Digital centric
• Strong people & team management skills to develop talent
• Passionate Positive & committed

Additional Information :

WHAT CAN WE OFFER

• A challenging role in a fast moving ambitious environment with daily learning opportunities and passionate team members.
• Beyond this role your development is a pillar of our ambition. Parfums Christian Dior as part of LVMH offers a Career perspective with a worldwide presence and continuous growth within 75 distinguished Houses.

So How Far Will You Take Dior

Remote Work : No

Employment Type : Full-time

Key Skills

• Endpoint Security
• Evaluation
• Accountancy
• Apparel Merchandising
• Baking

Experience : years

Vacancy : 1