APAC Sales Director (Fire Industry)

SEARCHASIA CONSULTING PTE. LTD.; Singapore; On-site; SGD 125,000 - 150,000; Full time

Job summary

A recruitment firm in Singapore is seeking an experienced Account Manager to lead regional sales strategy and revenue delivery. The candidate will drive growth in existing markets while expanding into new territories and build effective sales channels across APAC. The ideal candidate should have at least 10 years of sales experience in the fire industry, with strong regional and channel management skills. This role offers the opportunity to foster a high-performance culture and develop a team aligned with regional expansion.

Qualifications

• At least 10 years of experience in Sales.
• Experience in Fire Industry.
• Strong Regional and Channel Management experience.

Responsibilities

• Define and execute a regional sales strategy.
• Achieve and exceed budgeted regional revenue targets.
• Drive growth in existing markets while expanding into new territories.
• Build and scale effective sales channels across APAC.
• Foster a high-performance culture and grow the team.
• Use market intelligence to shape product strategies.
• Ensure regional alignment with marketing and operations.

Skills

Sales management

Regional management

Channel management

Market analysis

Education

Degree in Business / Engineering

Job description

Responsibilities

• Regional Sales Strategy: Define and execute a regional sales strategy aligned with global objectives and local market dynamics.

• Revenue Delivery: Achieve and exceed budgeted regional revenue targets.

• Growth & Expansion: Drive growth in existing markets while expanding into new territories and industry verticals.

• Channel Optimisation: Build and scale effective distributor, partner, OEM, and direct sales channels across APAC.

• Leadership & Team Development: Foster a high-performance culture focused on accountability, innovation, and success, while growing the team in line with regional expansion.

• Customer & Market Insight: Use market intelligence and customer feedback to shape product positioning, pricing, and go-to-market strategies.

• Cross-functional Collaboration: Work closely with marketing, product, and operations teams to ensure regional alignment and execution.

• Compliance & Risk Management: Ensure adherence to regional safety standards and regulatory requirements across APAC.

Requirements

• Degree in Business / Engineering

• At least 10 years of experience in Sales

• Experience in Fire Industry

• Strong Regional and Channel Management experience

Account Manager

Kerwin Tan Kai Bin (R1331624)

[e-mail]

EA16S8107