6723 - Senior Marketing Strategist – Lifestyle & F&B, Campaign & Brand Expert, Portfolio Required

THE SUPREME HR ADVISORY PTE. LTD.; Singapore; Hybrid; SGD 60,000 - 80,000; Full time

Job summary

A leading HR consultancy firm in Singapore is seeking a Senior Marketing Executive to plan and manage marketing initiatives across digital and offline platforms. The role involves e-commerce management, digital advertising, and campaign performance tracking. The ideal candidate has 3-5 years of relevant experience in marketing, proficiency in tools like Shopify and Google Ads, and strong leadership capabilities.

Qualifications

• Minimum 3 to 5 years of relevant experience in marketing or e-commerce.
• Proficient in Shopify, digital advertising, and SEO tools.
• Experience in campaign management and influencer engagement.

Responsibilities

• Plan and execute marketing campaigns across platforms.
• Manage and maintain the company's Shopify e-commerce platform.
• Develop and optimize digital advertising campaigns.
• Implement and monitor SEO strategies.
• Coordinate with influencers and partners for marketing collaborations.
• Lead and supervise team members in executing marketing activities.

Skills

Campaign management

E-commerce management

Digital advertising

SEO strategies

Influencer engagement

Graphic design software

Education

Diploma or Degree in Marketing or Communications

Tools

Shopify

Google Ads

Meta Business Suite

Google Analytics

Job description

Senior Marketing Executive

Location: Ubi
Working Hours: Monday to Friday, 9:00 am – 6:00 pm; Saturday, 9:00 am – 1:00 pm (Work From Home)
Salary Range: $3,500 – $4,500

Job Overview

The Senior Marketing Executive is responsible for planning, executing, and managing marketing initiatives across digital and offline platforms. The role involves e-commerce management, digital advertising, search engine optimization, influencer and partnership coordination, and campaign performance tracking.

Key Responsibilities

• Plan and execute marketing campaigns across digital and offline platforms.
• Manage and maintain the company’s Shopify e-commerce platform, including product updates, promotions, and analytics.
• Develop and optimize digital advertising campaigns using Google Ads, Meta Ads, and other relevant platforms.
• Implement and monitor SEO strategies to improve website visibility and search ranking.
• Coordinate with influencers, agencies, and brand partners for marketing collaborations.
• Manage content calendars for digital platforms, including social media and email marketing.
• Lead and supervise team members in executing marketing activities.
• Support event planning and execution, including retail activations and brand campaigns.
• Work with design teams on the development of marketing materials and visual content.
• Prepare and review marketing performance reports and recommend adjustments to improve outcomes.

Requirements

• Diploma or Degree in Marketing, Communications, or a related field.
• Minimum 3 to 5 years of relevant experience in marketing or e-commerce.
• Proficient in Shopify, Google Ads, Meta Business Suite, and SEO tools such as Google Analytics or SEMrush.
• Experience in campaign management, influencer engagement, and partnership marketing.
• Knowledge of graphic design software (e.g. Canva, Adobe Photoshop, or Illustrator) is an advantage.
• Experience in event coordination or brand activations is preferred.
• Experience in leading a team

We are an equal opportunities employer.