[2027 H1 Term-time Internship] HR Employer Branding Intern

CPF Board; Singapore; Hybrid; SGD 13,000 - 20,000; Full time

Benefits offered by this job

Hybrid work model

Flexible dress code

Medical and dental benefits

Annual leave & pro-family leave

Recreational activities

Job summary

CPF Board is seeking an intern to craft and curate engaging employer branding content across social media, while developing branding guidelines and consistent messaging. You will collaborate with Corporate Communications, analyse market trends, and assist in LinkedIn campaigns, using Canva for design tasks.

This is a full-time internship from January 2027 to June 2027, with hybrid work options and a focus on learning and impact.

Qualifications

• Pursuing a Diploma or Degree in HR, Communications, Marketing, Business or related field.
• Proficiency in branding guidelines and messaging frameworks.
• Creative storyteller with ability to promote employer brands.
• Analytical mindset to interpret data and insights for branding.
• Excellent written and verbal communication.
• Collaborative, adaptable, and able to work with cross-functional teams.
• Willing to learn quickly in a fast-paced environment.
• Independent worker who takes initiative.

Responsibilities

• Conceptualise, develop, and curate engaging content for CPF Board's social media channels, showcasing culture and employee experiences.
• Monitor and manage social media channels professionally, fostering a positive online community.
• Develop Employer Branding guidelines and messaging frameworks for all channels.
• Collaborate with Corporate Communications to align branding with corporate strategy.
• Conduct research to identify market trends, competitor practices, and employee perceptions.
• Support talent communication, LinkedIn activities, and Canva-based design tasks for campaigns.

Skills

Branding guidelines

Creative thinking

Storytelling

Data interpretation

Clear communication

Collaboration

Adaptability

Independent work

Education

Diploma or Degree in HR/Communications/Marketing/Business

Tools

Canva

Job description

What The Role Is

Posting Start Date: 12/08/2026

Job Category: Internship

Job Family: Human Resources

At #TeamCPF, you’re not just joining a team; you are embracing a culture of excellence, collaboration, and meaningful impact. You will play a pivotal role in empowering over 4 million members to secure their retirement, healthcare, housing needs and better navigate life’s uncertainties.

We thrive on sharp minds and insightful decisions. Your ability to analyse and think critically isn't just valued; it's essential. Every choice you make contributes to our collective success.

Collaboration is our way of life. We believe in the power of effective partnerships and seamless communications across teams. Together, we amplify each other’s strengths and achieve remarkable results.

Our learning never stops. We encourage your inquisitiveness and courage to embrace new challenges head-on. Your agility, readiness to challenge conventions, embrace of data-driven strategies, dedication to learning and applying new skills fuels our innovation and progress.

At the core of everything we do lies a genuine desire to make a difference. We serve our community and support each other with compassion, empathy, and unwavering dedications. Every action we take is guided by a deep sense of purpose and a commitment to those we serve.

Join us at #TeamCPF! Together, let's redefine possibilities and leave a legacy that echoes for generations.

What you will be working on

• Conceptualise, develop, and curate engaging content for CPF Board's social media channels, showcasing the company's culture, values, achievements, and employee experiences.
• Monitor and manage social media channels professionally, fostering a positive and engaging online community.
• Develop comprehensive Employer Branding guidelines and messaging frameworks for all communication channels, ensuring consistency and alignment with CPF Board's unique identity.
• Collaborate with stakeholders and Corporate Communications to ensure visual and written elements align with branding guidelines and reflect the company's identity, whilst aligning employer branding efforts with overall corporate communication strategies.
• Conduct in-depth research and analysis to identify market trends, competitor practices, and employee perceptions, refining and strengthening the employer brand positioning.
• Support talent communication and employer branding initiatives, leverage Canva for designing communications, assist in executing employee engagement and LinkedIn publicity activities, and collaborate with the team on social media plans and posts for activities and campaigns.
• Provide assistance in administrative and ad-hoc projects for the Employer Branding Team.

What you will be working on

• Currently pursuing a Diploma or Degree in Human Resources, Communications, Marketing, Business, or a related field.
• Proficiency in designing and developing branding guidelines and messaging frameworks.
• Creative and innovative thinker, with a passion for storytelling and promoting employer brands.
• Analytical mindset, with the ability to interpret data and insights to optimise branding strategies.
• Communicates clearly, both in speaking and writing.
• Collaborative and adaptable, able to work effectively with cross-functional teams and adapt to changing priorities.
• Willingness to adapt and learn in a fast-paced environment.
• Works well independently and with others, takes initiative without needing constant supervision.

Position is on a full-time internship basis from January 2027 to June 2027.

What you can expect

• Opportunities to engage in a mix of formal and informal training, keeping your skills sharp in our ever-evolving technological landscape.
• Promotion opportunities based on your capability and on-the-job performance.
• A vibrant community of like-minded and friendly colleagues, where collaboration and creativity thrive.
• A hybrid work model that offers flexibility for remote work, subject to exigencies of service.
• Flexible dress code that empowers you to choose your appropriate outfit for the day.
• A comprehensive rewards package that includes annual leave, pro-family leave, medical and dental benefits, and access to recreational activities.