Western Region Area Manager

SAN International Group | مجموعة سان العالمية; Jeddah; On-site; SAR 200,000 - 300,000; Full time

Job summary

A leading retail company in Saudi Arabia is seeking an experienced Area Manager to oversee 12 stores in the Western Region. This role requires substantial experience in retail management, a strong focus on customer experience, and the ability to lead teams effectively. The ideal candidate will be data-driven and operationally savvy, ensuring alignment with the company's goals. This position offers a dynamic environment with opportunities for career advancement and personal growth.

Qualifications

• Proven track record as an Area Manager or Senior Store Manager.
• Strong commercial mindset and understanding of KPIs.
• Experience in fast-fashion or lifestyle sectors.

Responsibilities

• Lead and grow a network of 12 fashion & lifestyle stores.
• Drive sales, profitability, and growth targets.
• Ensure a consistent, high-standard customer experience.

Skills

Multi-store retail management

Customer experience enhancement

People leadership

Analytical skills

Communication skills in English

Familiarity with ERP/Retail systems

Education

5-7+ years of experience in retail management

Tools

Excel

Retail systems

Job description

Role Purpose

The Western Region Area Manager leads and grows a network of up to 12 fashion & lifestyle stores, turning SAN’s retail strategy into real results on the ground: strong teams, disciplined execution, and a customer experience that feels modern, warm, and memorable.

This role is the key link between HQ and Store Managers, making sure every store in the Western Region reflects SAN’s values, commercial goals, and 2030 ambition to be one of the leading fashion & lifestyle houses in the Kingdom.

What You Will Do

1. Lead Store & Business Performance

• Own the commercial performance of up to 12 stores in the Western Region.
• Deliver and exceed sales, profitability, and growth targets for each store.
• Monitor daily, weekly, and monthly KPIs (sales, conversion rate, ATV, UPT, discounts).
• Take fast, data-driven decisions to fix issues and boost performance.
• Identify top-performing and underperforming stores and build clear action plans for improvement.

2. People Leadership & Store Culture

• Lead, coach, and develop Store Managers and key store staff to become strong, independent leaders.
• Build a high-performance, positive culture across all stores.
• Plan staffing and schedules across 12 branches (headcount, shifts, peak times, seasons) in alignment with HR.
• Monitor turnover, absenteeism, and performance reviews and act early to retain top talent.
• Support hiring and selection for Store Managers and critical roles to maintain a strong talent bench.

3. Customer Experience & Brand Representation

• Make sure every store delivers a consistent, high-standard customer experience.
• Ensure store teams follow SAN’s service standards (greeting, approach, speed, complaint handling).
• Review customer feedback from NPS, Google Reviews, social media, and call center reports.
• Convert insights into practical store actions that improve the experience.
• Turn every visit into a moment of discovery and inspiration that drives loyalty and repeat visits.

4. Operational Excellence & Compliance

• Ensure full implementation of company policies and procedures in all stores
• (cash handling, discounts, returns/exchanges, promotions, opening/closing).
• Conduct regular store visits and audits to check readiness: cleanliness, maintenance, stockroom, staff discipline.
• Secure accurate and on-time implementation of promotions, price changes, and marketing campaigns.
• Follow up on action points from audits and make sure they are closed properly and on time.

5. Inventory & Visual Merchandising

• Monitor stock levels, best sellers, and slow movers in each store.
• Coordinate with Supply Chain and Warehouse for replenishment, product transfers, and stock balancing.
• Share field feedback on product performance and customer preferences to support better allocation decisions.
• Ensure all stores follow visual merchandising guidelines and planograms so that displays support sell-through and reflect each brand’s story.

Who You Are

• 5–7+ years of experience in multi-store retail management, ideally in fashion, watches, accessories, or lifestyle.
• Proven track record as an Area Manager or a Senior Store Manager managing multiple branches.
• A field-first leader – you love being in stores, close to teams and customers, not just behind a desk.
• Strong commercial mindset: you understand KPIs, basic P&L, and can turn numbers into actions.
• Highly organized, able to manage travel between stores, store visits, planning, and reporting without dropping the ball.
• Excellent communication skills in English, both written and spoken.
• Comfortable with ERP/Retail systems, Excel, and reporting tools.
• Energetic, resilient, and comfortable in a fast-fashion, high-pace environment with weekly newness and seasonal peaks.

Sales target achievement per store and for the whole Western Region.

Like-for-like sales growth across managed stores.

Conversion Rate, ATV (Average Transaction Value), UPT (Units per Transaction).

Staff turnover and absenteeism rates in the region.

Store audit scores (operations, VM, compliance).

Shrinkage and stock loss within target levels.

Customer satisfaction: NPS, Google ratings, complaint resolution speed, and quality.