Social Media Marketing Specialist

51Talk; Riyadh; On-site; SAR 150,000 - 200,000; Full time

Job summary

A global education platform seeks a talented Social Media Specialist to enhance its brand on platforms like TikTok, Instagram, and LinkedIn. Candidates will manage content creation and community engagement while ensuring brand consistency. Creative ownership and a growth-oriented environment await the chosen individual. The role requires excellent English skills and a portfolio of impactful visuals and videos. Join a dynamic team where your contributions will have global reach.

Benefits

Creative ownership

Growth environment

Global impact

Qualifications

• Professional-level English fluency (written & spoken) is required.
• A portfolio demonstrating aesthetic visuals and engaging short-form videos is essential.
• A trend-spotter mindset who understands viral mechanics is crucial.

Responsibilities

• Manage and grow our brand presence across social media platforms.
• Design and execute a content calendar aligned with brand goals.
• Lead multimedia production, including copywriting and video editing.
• Engage with audiences and leverage analytics to optimize content performance.

Skills

Creative content creation

Social media strategy

Data-driven analysis

Graphic design

Video editing

Education

Bachelor’s degree

Tools

Canva

Figma

CapCut

Premiere

Job description

🚀 About the Role

We are looking for a creative, execution-oriented Social Media Specialist to architect and grow our global presence across TikTok, Instagram, X (Twitter), and LinkedIn.

This isn't just about posting; it’s about storytelling. You will be the voice of our brand, turning complex ideas into high-impact visuals and viral-ready short videos. If you thrive at the intersection of creativity and data-driven growth, we want to meet you.

• Platform Strategy: Spearhead the end-to-end management of our official accounts, ensuring a cohesive brand identity across diverse platforms.
• Content Engine: Design and execute a monthly content calendar that balances platform-specific trends with long-term brand goals.
• Multimedia Production: Lead the creative process—from snappy English copywriting and graphic design (Canva/Figma) to high-energy video editing (CapCut/Premiere).
• Cross-Platform Adaptation: Masterfully "re-package" one core idea into various formats (e.g., a professional LinkedIn thought‑leadership post vs. a trending TikTok Reel).
• Community & Insights: Foster active engagement with our global audience and leverage analytics to continuously optimize content performance.
• Bachelor’s degree with professional-level English fluency (written & spoken).
• Content Prowess: A portfolio that demonstrates your ability to create aesthetic visuals and engaging short‑form videos independently.
• Toolbox: Proficiency in Canva/Figma and CapCut/Premiere; a keen eye for modern design and digital storytelling.
• Mindset: A trend‑spotter who understands "viral mechanics" but knows how to stay "on‑brand."

🎁 What’s In It For You

• Creative Ownership: The autonomy to shape a global brand’s voice from the ground up.
• Growth Environment: A fast‑paced, collaborative culture where your ideas are heard and implemented.
• Global Impact: Your work will reach and influence a diverse, international professional audience.