Overview
Foreground is partnering with a leading organisation in the events and experiential industry, based in the Riyadh, to appoint a Senior Director – Events. This is a senior leadership role for an individual with a proven track record in delivering large-scale, high-impact events while leading cross-functional teams and managing complex stakeholder environments.
The Senior Director will be responsible for shaping and executing event strategies that align with client objectives and brand positioning. The role requires a balance of strategic oversight, creative direction, and operational excellence to ensure seamless delivery of premium, immersive event experiences.
Key Responsibilities
- Define and lead end-to-end event strategies aligned with client goals and brand narratives, ensuring distinctive and memorable experiences.
- Build, manage, and sustain senior-level client relationships, translating vision and expectations into exceptional delivery.
- Oversee full event production lifecycle, including concept development, venue selection, logistics, vendor management, and on-site execution.
- Develop, manage, and control event budgets, ensuring effective resource allocation and cost-efficient outcomes.
- Partner closely with creative teams to conceptualise innovative and engaging event experiences.
- Lead risk assessment and mitigation planning to ensure operational continuity and flawless execution.
- Conduct comprehensive post-event evaluations, providing detailed performance analysis and actionable insights.
- Stay current with industry trends, emerging technologies, and best practices, continuously introducing innovation into the event portfolio.
- Manage internal and external stakeholders, including suppliers, contractors, and partners, to ensure consistent delivery standards.
Leadership & Capabilities
- Demonstrated ability to lead, mentor, and motivate cross-functional teams in fast-paced, high-pressure environments.
- Strong project management expertise, with a proven ability to manage multiple concurrent projects.
- Exceptional communication and interpersonal skills, with confidence operating at senior stakeholder level.
- Commercially astute, with strong budgeting, planning, and analytical capabilities.
- Highly detail-oriented, with a creative mindset and a passion for experiential excellence.
Qualifications & Experience
- Bachelors degree in Business, Marketing, Communications, Public Relations, or a related discipline.
- Minimum 8+ years of progressive experience in events, experiential marketing, or a closely related field.
- Extensive exposure to large-scale, complex events and senior client engagement.