Marketing Manager

Srya | سَرِيّا; Jeddah; On-site; SAR 150,000 - 200,000; Full time

Job summary

A prominent F&B company in Jeddah, Saudi Arabia is seeking a Marketing Manager to lead marketing activities aimed at driving brand awareness and sales growth. The ideal candidate will manage comprehensive marketing plans, oversee a budget, and ensure brand consistency across channels. They should have 8 years of marketing management experience and proficiency with digital marketing tools, alongside strong leadership and analytical skills. This position requires fluency in both Arabic and English, promoting effective communication within the team.

Qualifications

• 8 years of experience in Marketing Management or related field.
• Fluent in Arabic and English.

Responsibilities

• Develop and implement comprehensive marketing and advertising plans.
• Manage the marketing budget for resource allocation.
• Identify target markets for customized marketing efforts.
• Analyze competitor activities and industry developments.
• Review and approve all marketing content.
• Coordinate with various teams for new product marketing plans.
• Ensure brand consistency across all marketing channels.
• Oversee public relations activities.
• Negotiate contracts with external vendors.
• Lead and mentor the marketing team.
• Track marketing performance and adjust strategies as needed.
• Prepare and submit reports on marketing KPIs.

Skills

Strategic thinking and analytical skills

Leadership and people management skills

Digital marketing tools knowledge (Google Ads, Mailchimp, SEO/SEM)

Communication and interpersonal skills

Planning, organizational, and time management skills

Problem-solving skills and decision-making abilities

Education

Bachelor's degree in Marketing, Business Administration or related field

Job description

Overview

Job Description Card

AGK is a Saudi limited liability company operating in the Food & Beverage (F&B) sector, AGK emerges contemporary concepts from local culture to develop a different memorable experience under one umbrella.

Job Details

Job Title: Marketing Manager.

Department: Commercial Division.

Job Purpose: Manage all aspects of marketing activities to drive brand awareness, customer engagement, and sales growth, ensuring alignment of marketing strategies with the company’s overall objectives

Job Specifications

Required Educational Level:

• Bachelor\'s degree in Marketing, Business Administration or any related field

Required Experience:

• 8 years of experience in Marketing Management or any related field.

Required Skills, Abilities, and Knowledge:

• Strategic thinking and analytical skills - Expert
• Leadership and people management skills - Expert
• Digital marketing tools (Google Ads, Mailchimp, SEO/SEM) knowledge - Expert
• Communication and interpersonal skills - Expert
• Planning, organizational, and time management skills - Expert
• Problem-solving skills and decision-making abilities - Expert

Required Languages:

• Arabic - Fluent
• English - Fluent

Duties & Responsibilities

• Develop and implement comprehensive marketing and advertising plans aligned with the company's overall business strategy.
• Manage the marketing budget, ensuring effective allocation of resources and cost efficiency.
• Identify target markets and customer segments to customize marketing efforts effectively.
• Manage market research and analyze competitor activities and industry developments to identify opportunities and threats.
• Review and approve all marketing content, including advertising, social media posts, presentations, events, and photos.
• Coordinate with production, R&D, retail brand, e-commerce and country sales teams to create marketing plans for new product launches and updates, maximizing market impact.
• Ensure brand consistency across all marketing materials and channels to ensure a cohesive and recognizable brand identity.
• Manage the development of packaging materials to ensure they meet design standards and effectively represent the product.
• Oversee public relations activities to enhance the company\'s public image, including media relations, press releases, and event coordination.
• Negotiate contracts and agreements with external vendors and agencies to achieve favorable terms.
• Lead and mentor the marketing team, set clear objectives and evaluate team achievement and performance.
• Track and analyze key performance indicators (KPIs) to measure the effectiveness of marketing campaigns and strategies and make adjustments as needed.
• Participate in regular meetings with department managers to address any challenges or issues that may arise.
• Prepare and submit regular reports on marketing KPIs, including performance, budget, campaign results, market trends, and customer engagement.

Job Location: Jeddah, Saudi Arabia

Duration: 1 Month