Marketing Head - F&B

Jobskey Consultancy; Riyadh; On-site; SAR 300,000 - 400,000; Full time

Job summary

A recruiting firm is seeking a Marketing Head for the food and beverage industry. This senior role involves developing marketing strategies, managing promotional campaigns, and overseeing brand consistency. Candidates should have 6-10 years of marketing experience, with a minimum of 5 years in a leadership position, and be bilingual in English and Arabic.

Qualifications

• 6 to 10+ years of experience in marketing, with at least 5 years in a leadership role.
• Deep understanding of F&B marketing principles and digital marketing tools.
• Strong communication skills to coordinate with internal and external stakeholders.

Responsibilities

• Develop and implement marketing and PR plans to increase revenue and awareness.
• Plan and launch promotional campaigns to attract customers.
• Oversee brand presence across all marketing materials.

Skills

Strategic thinking

Bilingual - English & Arabic

Education

Bachelor's or master's degree in Marketing or Business Administration

Job description

\"Marketing Head - F&B\" (Food and Beverage) is a senior executive responsible for developing and executing the marketing strategy for a food and beverage business, including creating promotional campaigns, managing brand presence, and increasing revenue through various marketing channels.

Key responsibilities

• Develop and implement comprehensive, short-term, and long-term marketing and PR plans to increase revenue, awareness, and customer visits.
• Plan and launch promotional campaigns to attract customers and drive sales.
• Oversee the development of a brand's presence and maintain brand consistency across all marketing materials and channels.
• Manage marketing budgets and contribute to achieving financial targets for F&B operations.
• Deep understanding of F&B marketing principles and digital marketing tools.
• Experience in managing teams and projects within a competitive industry.
• Strong communication skills to coordinate with various internal and external stakeholders.
• Extensive knowledge of the food and beverage industry and relevant laws and regulations.

Required skills and qualifications

• Education : A bachelor's or master's degree in Marketing, Business Administration, or a related field is often required.
• Experience : Typically requires 6 to 10+ years of experience in marketing, with at least 5 years in a leadership role, preferably within the F&B, hospitality, or fast-moving consumer goods (FMCG) industries.
• Strategic thinking : The ability to translate market insights into actionable strategic plans that drive business growth.
• Bilingual - English & Arabic