Reports to: CEO / Chief Commercial Officer
Member of: Executive Leadership Team
Role Overview
We are seeking a visionary and commercially driven Head of Marketing to lead the marketing function for a large, complex enterprise. This is a high-impact leadership role responsible for defining and executing the overarching marketing strategy, scaling brand presence at a national and regional level, and driving measurable revenue growth.
The Head of Marketing will act as a strategic partner to the executive team, bridging creative brand storytelling with data-driven performance marketing, customer insights, and commercial outcomes.
Key Responsibilities
Strategy & Leadership
- Define and own the enterprise-wide marketing vision, strategy, and roadmap, aligned with overall business objectives.
- Serve as a core member of the leadership team, contributing to growth, transformation, and long-term planning.
- Build, lead, and develop a high-performing marketing organization, including brand, digital, performance, content, and communications.
Brand & Positioning
- Strengthen and scale the company’s brand architecture, positioning, and narrative across all touchpoints.
- Ensure consistency of brand identity, tone of voice, and customer experience across markets and channels.
- Lead major brand initiatives, campaigns, and launches at scale.
Growth & Performance
- Drive revenue growth through integrated marketing strategies spanning demand generation, performance marketing, CRM, and lifecycle marketing.
- Establish clear KPIs, dashboards, and attribution models to measure ROI and marketing effectiveness.
- Optimize marketing spend, channels, and campaigns using data, experimentation, and insights.
Stakeholder Management
- Partner closely with Sales, Product, Digital, Finance, and Operations to ensure alignment and execution excellence.
- Act as the senior marketing voice with external agencies, partners, and vendors.
- Present insights, performance updates, and strategic recommendations to executive leadership and boards when required.
- 12+ years of progressive experience in marketing, with senior leadership experience in large enterprises or high-growth organizations.
- Proven track record of building brands at scale and driving measurable business and revenue impact.نوات
- Strong strategic mindset with hands‑on understanding of modern marketing ecosystems lampe, e.g., brand, digital, performance, data, CRM).
- Experience leading and scaling diverse marketing teams.
- Strong analytical and commercial acumen, balanced with creativity and storytelling.
- Experience in Saudi Arabia or the wider GCC market is highly preferred.
Leadership Profile
- Visionary, decisive, and execution-oriented.
- Commercially sharp with strong business judgment.
- Comfortable operating at board and executive levels.
- Able to lead through complexity, transformation, and growth.