General Manager

Adecco Middle East; Riyadh; On-site; SAR 400,000 - 600,000; Full time

Job summary

A leading staffing agency is seeking an experienced General Manager to oversee home appliances distribution in Riyadh. This role demands expertise in B2B sales and after-sales services, leadership capabilities, and a strong understanding of the Saudi market. The ideal candidate will develop strategies to enhance market share and profitability while leading cross-functional teams for optimal performance.

Qualifications

• 15+ years of experience in the home appliances industry.
• At least 5 years in a senior leadership role.
• Familiarity with the Saudi market or GCC region is preferred.

Responsibilities

• Develop and execute business strategies.
• Oversee the B2B home appliances sales segment.
• Lead the Service Center network.

Skills

Bilingual in English and Arabic

Leadership in B2B sales

Strong business and commercial acumen

Knowledge of home appliances distribution

Job description

About the Role

Role: Permanent

Location: Onsite in Riyadh

Adecco is hiring a General Manager for our prestigious client in Riyadh.

Seeking a dynamic and experienced General Manager to lead and oversee our home appliances distribution business, covering two core verticals:

• B2B Sales and distribution of home appliances across multiple partner brands and channels.
• Nationwide Service Centers delivering professional after-sales support for home and domestic appliances.

About You

• Bilingual in English and Arabic.
• 15+ years of experience in the home appliances industry, with at least 5 years in a senior leadership role.
• Demonstrated success in leading B2B sales teams and after-sales service operations.
• Strong business and commercial acumen with a focus on strategic growth and profitability.
• Familiarity with the Saudi market is preferred; experience in the GCC or broader MENA region is a plus.
• Strong network and knowledge of the home appliances distribution landscape.

What You'll Be Doing

Strategic & Business Leadership

• Develop and execute business strategies to grow market share and profitability across both segments.
• Drive synergies between the B2B sales and after-sales service divisions to enhance customer satisfaction and brand loyalty.
• Identify and pursue new business opportunities, partnerships, and channel expansions.

Sales Management

• Oversee the B2B home appliances sales segment through direct leadership of National Sales Managers.
• Monitor and optimize sales performance, pricing strategies, and customer engagement.
• Ensure alignment with brand partners and compliance with contractual agreements.

After-Sales Service Management

• Lead the nationwide Service Center network through the Head of Service Center Business.
• Improve service quality, reduce turnaround times, and enhance customer experience.
• Implement best practices in service operations, parts management.

People & Performance Management

• Lead, mentor, and develop cross-functional teams across sales and service operations.
• Foster a results-driven and collaborative work culture.
• Establish KPIs, performance standards, and incentive structures aligned with business goals.

Operational & Financial Oversight

• Oversee budgets, forecasts, and P&L accountability for both business segments.
• Analyze business metrics and market trends to inform decision-making.
• Ensure operational excellence and cost optimization.