Digital Sales Team Leader

Lendo; Riyadh; On-site; SAR 90,000 - 120,000; Full time

Job summary

A growing fintech company is seeking a Digital Sales Team Leader based in Riyadh, Saudi Arabia. The ideal candidate will lead and develop a high-performing sales team to drive inbound and outbound conversions in the SME financing sector. Responsibilities include performance management, sales strategy execution, and CRM oversight. Candidates should hold a Bachelor’s degree and have a minimum of five years in a digital sales leadership role with relevant industry experience. Attractive compensation and a dynamic work environment await.

Qualifications

• Minimum 5 years of experience managing a digital/inside sales team.
• Proven experience in insurance, financial services, fintech, lending, or related industries.
• Demonstrated ability to deliver against aggressive sales targets and KPIs.

Responsibilities

• Lead and develop a team of digital sales representatives to achieve sales KPIs.
• Manage inbound and outbound sales calls related to SME funding.
• Prepare and present regular sales reports and insights to management.

Skills

Team Leadership

Sales Performance Management

CRM Proficiency

Sales Strategy Development

Coaching and Mentoring

Analytical Skills

Education

Bachelor’s degree in business, Marketing, or related field

Tools

Salesforce

HubSpot

Zoho

Job description

As Lendo continues to scale its crowd-lending and SME financing offering, we’re seeking a Digital Sales Team Leader to drive performance across our digital sales function. In this role, you’ll lead and develop a high-performing team responsible for converting inbound and outbound leads into funded opportunities, while ensuring strong pipeline management and CRM discipline. Working closely with marketing, credit, and operations, you’ll play a key role in improving conversion rates, optimising the digital sales journey, and positioning Lendo as a trusted financing partner for SMEs as the business grows.

Key Requirements

Team Leadership & Performance

• Lead, coach, and motivate a team of digital sales representatives to consistently achieve and exceed sales KPIs

• Monitor daily performance across inbound and outbound calls, lead follow-ups, and conversions

• Conduct regular one-on-one sessions, performance reviews, and sales coaching

• Foster a high-performance, results-driven sales culture

Sales Operations & Execution

• Manage inbound and outbound sales calls related to SME funding and crowdfunding opportunities

• Ensure effective lead qualification, needs analysis, and solution pitching

• Optimize conversion rates across the sales funnel

• Oversee pipeline hygiene and deal progression through the CRM

CRM & Reporting

• Ensure accurate and timely CRM usage by the sales team

• Track KPIs including call volumes, contact rates, conversion rates, and revenue performance

• Prepare and present regular sales reports, insights, and improvement plans to management

Process Improvement & Collaboration

• Continuously identify opportunities to improve sales scripts, processes, and customer journey

• Collaborate closely with marketing, credit, and operations teams to improve lead quality and turnaround times

• Support onboarding and training of new sales team members

Team Collaboration

• Work closely with the marketing team to align lead generation efforts with broader campaigns.

• Share insights and feedback with the sales team to optimize overall conversion rates and performance.

Qualifications

• Bachelor’s degree in business, Marketing, or a related field.

• Minimum 5 years of experience managing a digital/inside sales team

• Proven experience in insurance, financial services, fintech, lending, or related industries

• Strong background in inbound and outbound sales environments

• Hands-on experience with CRM systems (e.g., Salesforce, HubSpot, Zoho, or similar)

• Demonstrated ability to deliver against aggressive sales targets and KPIs

• Strong analytical, coaching, and people-management skills