Digital Product Manager

Nahdi Medical Co.; Jeddah; On-site; SAR 150,000 - 200,000; Full time

Job summary

A healthcare company in Saudi Arabia is seeking a Digital Product Analyst to manage digital analytics functions. The role involves leading analytics initiatives, collaborating with cross-functional teams, and optimizing user experience based on data-driven insights. Candidates should have a Bachelor’s degree in a relevant field, at least 5 years of experience in digital analytics, and strong project management skills. Knowledge of analytics tools and languages is also crucial for this role.

Qualifications

• 5+ years of experience in digital analytics, focusing on marketing and product analytics.
• Strong background in e-commerce high volume environment.
• Experience in managing digital analytics agencies preferred.
• Excellent communication and interpersonal skills.

Responsibilities

• Lead the implementation of digital analytics platforms.
• Ensure accurate data collection and analysis.
• Partner with teams for A/B and multivariate tests.
• Manage external analytics agency and ensure timely delivery.

Skills

Digital analytics expertise

Project management

Communication skills

Statistical analysis

A/B testing

Education

Bachelor’s degree in relevant field

Master’s degree preferred

Tools

Google Analytics

Adobe Target

Amplitude

MS Office Suite

Hotjar

Kochava

Job description

Job Description

Manage and oversee the Digital Product function, ensuring accurate and timely data collection, interpretation, and analysis, and use of data-driven insights to inform business decisions. Responsible for managing the agency that supports all roles in technical documentation as well as business intelligence ad hoc requirements. Collaborate with cross-functional teams including Marketing, and Digital Technology to develop and implement data-driven strategies to drive business growth, improve the Guest experience, and increase revenue.

Accountabilities

Digital Traffic Analytics

• Lead the implementation and ongoing use of digital analytics platforms and measurement frameworks.
• Ensure accurate data collection and analysis to support paid media optimization and budget allocation decisions.
• Partner with cross-functional teams to run A/B and multivariate tests to improve engagement and conversion across digital channels.
• Work with external analytics partners to analyze and report on performance across digital marketing channels.
• Support Digital Trading and Merchandising teams with traffic forecasting and marketing spend efficiency insights.
• Collaborate with Business Data Analytics to analyze and improve automated Guest communication journeys.
• Stay informed on industry trends, best practices, and emerging digital analytics technologies.

Digital Product Analytics

• Lead the use of product analytics tools to analyze user behavior and conversion performance.
• Perform funnel analysis and user journey mapping to identify improvement opportunities.
• Track and report key customer journey metrics across discovery, engagement, and checkout stages.
• Partner with UX and UI teams to enhance the customer experience using data insights.
• Build and maintain an experimentation roadmap with clear success measures.
• Drive conversion rate optimization initiatives in collaboration with product management.

Analytics Agency Management

• Manage the external analytics partner supporting technical documentation and ad-hoc analytics needs.
• Define scope, manage budget, and ensure timely delivery of analytics initiatives.
• Work with agency partners to identify opportunities for improved insights and analytics capabilities.

Work Environment

• Indoors : 100%
• Outdoors : 0%
• Working Days: 5 Working Days
• Days off : 2 Days Off
• Working Hours : 8:00 AM – 6:00 PM (1 hour break)

Job Requirement

• Education: Bachelor’s degree in data science, math, computer science, marketing, or related field required; Master’s degree preferred.
• Experience: 5+ years of experience in digital analytics, with a focus on marketing and product analytics.
• Strong background in working closely with digital marketing in an e-commerce high volume environment.
• Experience managing digital analytics agencies preferred.
• Experience with A/B and multivariate testing, and knowledge of statistical analysis.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
• Strong project management skills and ability to manage multiple priorities in a fast-paced environment.
• Computer Skills: MS Office Suite, advanced MS Excel user.
• Strong knowledge of analytics tools and platforms for A/B testing, including Google Analytics, Hotjar, Kochava, Adobe Target, Amplitude, etc.
• Languages: English - Arabic