Digital Marketing Executive - Freelancer (Part-Time)

Corporate Research and Investigations Limited; Al Khobar; On-site; SAR 200,000 - 300,000; Full time

Job summary

A leading research firm in Saudi Arabia seeks a Digital Marketing professional to develop and manage campaigns across digital channels. Responsibilities include SEO, SEM, content creation, and performance analysis. Ideal candidates will have a Bachelor's degree and experience in digital marketing, demonstrating creativity and strong analytical skills. This position offers an opportunity to shape marketing strategies and engage with various digital platforms.

Qualifications

• 1-5+ years of experience in digital marketing or related roles.
• Strong analytical skills and ability to interpret data.
• Creativity and excellent communication skills.

Responsibilities

• Develop and manage digital marketing campaigns.
• Monitor and analyze performance metrics.
• Create content for blogs, websites, and social media.

Skills

SEO

SEM

PPC

Social Media Marketing

Email Marketing

Content Creation

Data Analysis

Google Analytics

Creative Thinking

Communication Skills

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

Tools

Google Ads

Google Analytics

Meta Business Suite

Mailchimp

HubSpot

WordPress

Canva

Adobe Creative Suite

Job description

We are looking for a data-driven and creative Digital Marketing professional to develop, implement, track, and optimize our digital marketing campaigns across all digital channels.

Key Responsibilities :

• Develop and manage digital marketing campaigns (SEO, SEM, PPC, Social Media, Email Marketing, etc.).
• Plan and execute campaigns across platforms such as Google Ads, LinkedIn.
• Monitor and analyze performance metrics and optimize campaigns for better ROI and engagement.
• Create engaging and high-performing content for blogs, websites, emails, and social media.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Work with designers, content creators, and developers to improve user experience and landing page performance.
• Manage website content, SEO performance, and Google Analytics reporting.
• Collaborate with sales and product teams to align marketing strategies with business goals.
• Stay up to date with digital marketing trends and best practices.
• Manage our social media platforms like LinkedIn, Instagram etc.

Requirements :

• Bachelor’s degree in marketing, Communications, Business, or a related field.
• [1-5+] years of experience in digital marketing or related roles.
• Hands-on experience with SEO / SEM, Google Ads, Google Analytics, Meta Business Suite, email marketing platforms (e.g., Mailchimp, HubSpot), and CMS (e.g., WordPress).
• Strong analytical skills and ability to interpret data to make actionable decisions.
• Creative thinking and excellent communication skills.
• Knowledge of design tools like Canva, Adobe Creative Suite (a plus).
• Certification in Digital Marketing (Google, HubSpot, Meta, etc.) is a bonus.