Demand Generation Senior Specialist(Saudi only)

Müller`s Solutions; Riyadh; On-site; SAR 150,000 - 200,000; Full time

Job summary

A leading marketing firm in Saudi Arabia is seeking a Demand Generation Senior Specialist to drive marketing initiatives aimed at enhancing lead generation and conversion rates. The ideal candidate will have over 5 years of experience in demand generation, strong analytical skills, and a proven track record of successful campaigns. This role involves collaboration with sales and product marketing teams to develop integrated campaigns and optimize strategies for maximum impact.

Qualifications

• 5+ years of experience in demand generation or marketing.
• Proven track record of successful demand generation campaigns.
• Analytical skills to assess campaign performance.

Responsibilities

• Develop and execute demand generation campaigns across multiple channels.
• Analyze campaign performance and optimize based on KPIs.
• Collaborate with sales to support lead nurturing initiatives.

Skills

Marketing automation tools

Campaign performance analysis

Content marketing

Collaborative skills

Strong communication skills

Education

Bachelor's degree in Marketing or related field

Tools

HubSpot

Marketo

Job description

Müller's Solutions is looking for a Demand Generation Senior Specialist with a focus on driving marketing initiatives to accelerate lead generation and conversion rates. As a key player in our marketing team, you will design and implement effective demand generation strategies targeted at our key market segments. Your expertise will contribute significantly to growing our client base and enhancing overall brand visibility.

In this role, you will work closely with sales, product marketing, and other cross-functional teams to develop integrated campaigns that align with our business objectives. Your strong understanding of marketing metrics and analytics will help optimize our strategies for maximum impact.

Responsibilities:

• Develop and execute demand generation campaigns across multiple channels (e.g., email, social media, content marketing).
• Analyze campaign performance and optimize efforts based on KPIs and ROI metrics.
• Collaborate with the sales team to ensure campaigns are aligned with sales goals and to support lead nurturing initiatives.
• Conduct market research to identify new opportunities and understand customer needs.
• Create engaging content to attract and convert leads, including whitepapers, case studies, and webinars.
• Manage marketing automation processes and tools to improve efficiency and effectiveness of lead generation.
• Monitor industry trends and competitors to ensure innovative approaches to demand generation.
• Track and report on campaign performance, providing insights and recommendations for improvement.

• Bachelor's degree in Marketing, Business, or a related field.
• 5+ years of experience in demand generation, marketing, or a related role.
• Strong experience with marketing automation tools (e.g., HubSpot, Marketo) and CRM systems.
• Proven track record of developing and executing successful demand generation campaigns.
• Analytical skills to assess campaign performance and make data-driven decisions.
• Excellent written and verbal communication skills.
• Ability to work collaboratively in a fast-paced environment.
• Familiarity with SEO, PPC, and content marketing best practices.
• Saudi nationals preferred.