Senior Creative Producer

Welcome to Welltech — where health meets innovation! As a global leader in the Health & Fitness industry, we have crossed over 220 million installs with life-changing apps, all designed to boost well-being for millions. Our mission? To improve the health of millions through intuitive nutrition trackers, powerful fitness solutions, and personalized wellness journeys — all powered by a diverse team of over 700 passionate professionals across 5 hubs.

Why Welltech? Imagine joining a team where your impact on global health and wellness is felt daily. We strive to be proactive wellness partners for our users, while continually evolving ourselves.

We are seeking a Senior Creative Producer to join our evolving marketing team. If you excel in generating impactful concepts, collaborating across disciplines, and driving creative innovation, we want to hear from you.

Key responsibilities:

1. Strategic support
2. Improve and develop marketing creative strategies across ad networks like Facebook, TikTok, and Google.
3. Translate insights into actionable strategies that resonate with our target audience.
4. Innovate using new tools, frameworks, and methodologies to enhance creative output.
5. Generate fresh, user-centric creative ideas and write briefs.
6. Analyze UA results and creatives’ performance to optimize metrics.
7. Conduct market research and competitor analysis to extract industry trends and insights, applying this knowledge to drive innovative solutions.
8. Share feedback and best practices with the team; mentor less experienced teammates.

Strong management

1. Manage the full cycle of creative production from idea to implementation.
2. Motivate the team to achieve optimal results within projects.
3. Plan, prioritize, and coordinate workload and tasks.
4. Collaborate with cross-functional departments to optimize processes and operational efficiency.

Required professional skills:

• Minimum 2 years of experience as a Creative Producer or similar role.
• Proficiency in ideation and execution across ad networks like Meta, TikTok, and Google.
• Experience creating UGC, storytelling content, and persuasive direct response communications.
• Proven ability to generate creative concepts that outperform benchmarks and achieve KPIs.
• Strong background in performance marketing driven by insights and analytics.
• Excellent project and time management skills.
• Empathetic team development skills fostering growth and success.
• Confident presentation skills with the ability to explain creative reasoning.
• Effective communication to build stakeholder trust.
• Autonomous and proactive work style.
• Upper-intermediate or advanced English proficiency.

Additional helpful qualities:

• Knowledge of Instagram Reels, YouTube Shorts, TikTok trends and features.
• Ability to utilize AI tools like Midjourney, ChatGPT, etc., for ad creation and iteration.
• Awareness of trends within the health and fitness vertical.
• Experience with subscription-based apps and mobile advertising markets.
• A genuine passion for wellness and health tech.

Ready to revolutionize wellness communication? Join us and be a vital part of our health-tech journey.

Possibility to relocate to our hubs in CY, PL, ESP.

Check out some of our products:

• Muscle Booster — musclebooster.fitness
• Yoga-Go — yoga-go.fit
• WalkFit — [link missing]