Regional Brand Manager

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The Company
Tissot has been growing and developing its tradition of innovation since 1853. From its early days in Le Locle in the Swiss Jura mountains, Tissot has translated craftsmanship and precision into stylish timepieces sold in over 160 countries. Special materials, advanced functionality, and meticulous design detail combine to create accessible luxury. Tissot is a member of the Swatch Group, the world's largest Swiss watch producer and distributor. The tradition of innovation continues, staying in touch with the times.

We are currently recruiting a dynamic Regional Brand Manager to join our team. If you have a passion for luxury watches, sharp business acumen, and a drive to elevate a brand internationally, this opportunity is for you!

Job Description

Reporting to the Vice President Sales, you will play a pivotal role in driving Tissot’s success across key international markets. Your responsibilities include business development, marketing, sales strategy, and distribution management to ensure brand growth and visibility worldwide.

Markets/Distribution

• Drive business development strategies within designated territories, aligning with corporate objectives
• Develop and implement retail and wholesale distribution strategies to enhance brand presence
• Manage POS openings, relocations, and closures, working with HQ design teams
• Evaluate local team structures and implement necessary changes
• Collaborate with partners to formulate business plans and set targets

Marketing and Brand Strategy

• Coordinate marketing plans with local teams, ensuring alignment with HQ campaigns
• Oversee marketing expenses and deploy effective training tools in collaboration with the Training Team
• Ensure visual merchandising guidelines are followed and oversee advertising campaigns

Sales and Performance Management

• Manage budgets, forecasts, and sales reporting
• Analyze sell-in/sell-out data and SKU performance for optimization
• Evaluate and expand business partnerships and market presence
• Negotiate distribution agreements and oversee legal, financial, logistics operations
• Coordinate with HQ departments to align strategies and report market insights

Profile

• Strong sales, negotiation, and communication skills
• Strategic, pragmatic, and analytical thinker
• Results-driven, self-motivated, independent
• Excellent interpersonal skills, comfortable with numbers and people
• Willingness to travel

Professional Requirements

• Higher education in business, marketing, or related field
• Minimum 5 years of international sales experience, preferably in watchmaking

Languages

• French: native or fluent
• English: excellent proficiency

Job Location: Chemin des Tourelles 17, 2400 Le Locle, Switzerland (Neuchâtel)

Company Address: Tissot Ltd, Chemin des Tourelles 17, P.O. Box 399, CH-2400 Le Locle, Switzerland

Seniority Level

• Associate

Employment Type

• Full-time

Job Function

• Sales and Business Development

Industries

• Retail, Luxury Goods, Jewelry

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