Marketing Manager

Swan Global WLL; Doha; On-site; QAR 218,000 - 292,000; Full time

Job summary

A construction services company in Doha seeks a Marketing Manager to develop and implement marketing strategies. The ideal candidate will have 5-8 years of experience in B2B marketing, preferably in the construction industry, with strong skills in digital marketing and communication. Responsibilities include managing brand visibility, content creation for digital platforms, and coordinating with teams for proposals. A bachelor's degree is required; a master's degree is a plus.

Qualifications

• 5–8 years of experience in marketing, preferably in the construction or engineering industry.
• Strong knowledge of construction industry dynamics.

Responsibilities

• Develop and execute comprehensive marketing plans aligned with the company’s strategic goals.
• Manage the company’s brand image and ensure consistent messaging across platforms.
• Coordinate with teams to prepare proposals and promotional materials.
• Oversee content creation for digital platforms including the company website and social media.
• Conduct market research to identify trends and competitor strategies.

Skills

B2B marketing strategies

Digital marketing tools

Excellent communication skills

Project management

Education

Bachelor’s degree in marketing or Business Administration

Master’s degree

Tools

CRM systems

Adobe Creative Suite

Job description

The Marketing Manager is responsible for developing, implementing, and managing marketing strategies to promote the company's construction services, enhance brand visibility, support business growth, and strengthen client engagement across various platforms.

Key Responsibilities

• Develop and execute comprehensive marketing plans aligned with the company’s strategic goals.
  
• Manage the company’s brand image and ensure consistent messaging across all platforms and materials.
  
• Coordinate with business development and project teams to prepare proposals, capability statements, brochures, and promotional materials.
  
• Oversee content creation and management for digital platforms, including the company website, LinkedIn, and other social media.
  
• Plan and manage participation in trade shows, industry conferences, and client events.
  
• Conduct market research to identify trends, competitor strategies, and customer preferences.
  
• Monitor and report on marketing performance metrics and campaign ROI.
  
• Maintain a strong database of leads, project references, and client contacts.
  
• Ensure compliance with internal branding guidelines and corporate communication standards.
  
• Liaise with external vendors, designers, and media agencies as needed.
  

Qualifications & Experience

• Bachelor’s degree in marketing, Business Administration, or a related field. A master’s degree is a plus.
  
• Minimum 5–8 years of experience in marketing, preferably in the construction or engineering industry.
  
• Strong knowledge of B2B marketing strategies and construction industry dynamics.
  
• Proficiency in digital marketing tools, CRM systems, and Adobe Creative Suite is preferred.
  
• Excellent written and verbal communication skills in English;
  
• Ability to manage multiple projects and deadlines in a fast-paced environment.