Senior Paid Media Lead for B2B SaaS Growth

Text S.A; Wrocław; Hybrid; PLN 70,000 - 90,000; Full time

Job summary

A dynamic technology company in Wrocław is searching for a Senior Paid Media Specialist to lead paid acquisition efforts across various platforms. The ideal candidate will have strong analytical skills and substantial experience in B2B SaaS marketing. You will be responsible for strategizing and executing campaigns, ultimately aiming for consistent trial and pipeline growth in the US market. Enjoy a hybrid work environment with benefits focused on outcomes and culture.

Benefits

Unlimited paid days off

Private health care

Home office equipment budget

Multisport card

Qualifications

• 4–6+ years running high-ownership paid acquisition for B2B SaaS.
• Strong proficiency in Google Ads (Search/PMAX), Meta Ads, and LinkedIn Ads.
• Demonstrated ability to reduce CAC and scale profitable channels.
• Practical experience with GA4, Looker/Tableau, UTMs, and conversion tracking.

Responsibilities

• Own the paid acquisition engine end-to-end.
• Architect a clean, scalable campaign structure.
• Manage pacing, forecasting, and budget efficiency.
• Partner with teams to improve conversion.
• Deliver clear, actionable insights.

Skills

Analytical capabilities

Structured thinking

Strong communication

Ownership mindset

Speed with discipline

Tools

Google Ads

Meta Ads

LinkedIn Campaign Manager

GA4

Looker/Tableau

Job description

A dynamic technology company in Wrocław is searching for a Senior Paid Media Specialist to lead paid acquisition efforts across various platforms. The ideal candidate will have strong analytical skills and substantial experience in B2B SaaS marketing. You will be responsible for strategizing and executing campaigns, ultimately aiming for consistent trial and pipeline growth in the US market. Enjoy a hybrid work environment with benefits focused on outcomes and culture.