Rx Marketing Director: Lead Growth for Legacy Brands

Alfasigma

Warszawa

Hybrid

PLN 480,000 - 720,000

Full time

14 days+

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Benefits offered by this job

Competitive salary
Comprehensive benefits
Extensive growth opportunities

Job summary

Alfasigma is seeking a Head of Rx Marketing to lead brand strategy across a mature portfolio and shape long‑term growth. You will drive HCP engagement, trade activation, and lifecycle management, partnering with Sales, Medical, Trade, and Commercial Excellence to ensure focused execution.

The role requires strong analytical thinking, leadership, and the ability to balance near‑term performance with future growth in a competitive market. English fluency is essential.

Qualifications

  • Senior pharma marketing leader with lifecycle management experience.
  • Proven ability to lead cross‑functional teams and partnerships.
  • Fluent English and strong strategic thinking required.

Responsibilities

  • Define and lead Rx portfolio strategy and brand lifecycle.
  • Drive HCP engagement and trade activation across channels.
  • Monitor KPIs and ensure budget discipline.
  • Collaborate with Sales, Medical, Regulatory and Commercial Excellence.

Skills

Strategic thinking
People leadership
Stakeholder management
Analytical skills
Communication skills
Cross-functional collaboration
Fluent English

Education

University degree in Marketing, Business, Pharmacy, Medicine, or Life Sciences
MBA or advanced business education

Tools

CRM

Job description

Alfasigma is seeking a Head of Rx Marketing to lead brand strategy across a mature portfolio and shape long‑term growth. You will drive HCP engagement, trade activation, and lifecycle management, partnering with Sales, Medical, Trade, and Commercial Excellence to ensure focused execution.

The role requires strong analytical thinking, leadership, and the ability to balance near‑term performance with future growth in a competitive market. English fluency is essential.

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