Marketing Specialist - Skechers Poland

Skechers; Województwo mazowieckie; On-site; PLN 50,000 - 60,000; Full time

Job summary

An international footwear and lifestyle brand in Poland is seeking a Marketing Specialist to enhance its digital presence. You will support product launches, manage social media, and execute campaigns to grow e-commerce. Ideal candidates have 3–5 years of marketing experience with a focus on digital platforms. A competitive salary and employee benefits are offered, promoting a dynamic and inclusive workplace.

Benefits

Competitive compensation package

Employee discount on products

Opportunities for personal development

Qualifications

• 3–5 years of relevant marketing experience, ideally focused on digital or e-commerce.
• Excellent ability to manage multiple priorities.

Responsibilities

• Support product launches and communication plans.
• Develop the local e-commerce business.
• Plan and execute digital campaigns.
• Manage social media channels.
• Coordinate digital and banner campaigns.
• Prepare monthly and quarterly marketing reports.

Skills

Fluent Polish and English

Digital media tools knowledge

Organizational skills

Attention to detail

Proactive working style

Cross-functional collaboration

Education

Bachelor’s degree in Marketing, Business or related field

Tools

MS Office

Email marketing tools

E-commerce platforms (e.g. SFCC)

Job description

As a Marketing Specialist at Skechers Poland, you will play a key role in growing our digital presence and supporting the overall marketing strategy in the local market. You will collaborate closely with the Marketing Manager and cross‑functional teams to strengthen our e‑commerce business, manage social channels, and execute impactful digital and influencer campaigns. This role combines hands‑on execution with strategic support across multiple marketing touchpoints.

Your Responsibilities:

• Support the Marketing Manager in implementing product launches, communication plans and operational marketing activities
• Develop the local e‑commerce business in alignment with global brand strategy
• Plan and execute digital campaigns for the Performance division (Football & Running)
• Maintain and manage social media channels for the Polish market
• Plan and execute influencer and KOL campaigns, including product seeding
• Coordinate digital and banner campaigns across wholesale partners
• Track, support and report on regional digital marketing initiatives
• Prepare, translate, format and edit marketing documents and presentations
• Create and interpret monthly and quarterly marketing reports
• Collaborate daily with local and global teams to ensure consistent execution

What You Bring:

• Fluent Polish and English (spoken and written)
• 3–5 years of relevant marketing experience, ideally with a focus on digital or e‑commerce
• Strong knowledge of digital media tools, platforms and social networks
• Excellent organizational skills and ability to manage multiple priorities
• Strong attention to detail and proactive working style
• Understanding of international environments and cross‑functional collaboration
• Proficiency in MS Office
• Bachelor’s degree in Marketing, Business or related field (preferred)
• Experience with email marketing tools is an advantage
• Knowledge of e‑commerce platforms such as SFCC is a plus

What We Offer:

• A dynamic role in a fast‑growing global footwear and lifestyle brand
• An international environment with daily collaboration across EMEA and global teams
• Opportunities for personal development and growth within the Skechers organization
• Competitive compensation package
• Employee discount on Skechers products
• Modern office environment with a supportive, inclusive team culture

About Skechers

Skechers, a global Fortune 500® company, develops and markets a diverse range of lifestyle and performance footwear, apparel, and accessories. Serving over 180 countries and territories, Skechers connects customers to products through department and specialty stores, e‑commerce and digital stores, and through our more than 5,300 Skechers retail locations.

Be You – Feel Welcome

Skechers recognises the importance and power of diversity within our business. We ensure that our people processes are fair, transparent and promote equality of opportunity for all employees and job applicants.

Reasonable accommodations may be made to enable individuals with disabilities or health conditions, who are otherwise qualified for the job position, to perform the essential functions as detailedabove.