Global Digital Hub Engagement Manager.

Sandoz Polska; Warszawa; On-site; PLN 180,000 - 280,000; Full time

Job summary

Sandoz Polska is seeking a strategic Brand Marketing Lead to drive integrated campaigns and marketing plans across major territories. You will develop promotional activities aligned with SOPs and ensure growth through disciplined budget management.

You will collaborate with Marketing and Medical teams, identify market insights, and lead cross-functional efforts to maximise impact across disease areas in Poland.

Qualifications

• Cross Cultural Experience.
• Project Management.
• Operations Management and Execution.

Responsibilities

• Prepare content of Integrated Brand Teams and Launch Teams.
• Execute, monitor and analyse the tactical plans to grow the brand(s).
• Lead development of promotional activities in line with SOPs and Code of Conduct.
• Monitor and control brand budgets, forecasts and expenses; assess marketing mix for cost effectiveness.
• Identify market insights via customer interactions; execute central and regional marketing activities.
• Monitor product performance and external environment; take corrective action to meet business objectives.
• Collaborate with Marketing and Medical teams to maximise activities; scout centers, KOLs and OLs by disease.
• Identify needs for each patient segment within assigned territory.

Skills

Agility

Asset Management

Commercial Excellence

Cross-Functional Collaboration

Customer Orientation

Digital Marketing

Healthcare Sector Understanding

Influencing Skills

Marketing Strategy

Negotiation Skills

Operational Excellence

Priority Disease Areas Expertise

Product Lifecycle Management (PLM)

Product Marketing

Product Strategy

Stakeholder Engagement

Stakeholder Management

Strategic Partnerships

English

Job description

• Prepares content of Integrated Brand Teams and Launch Teams.
• Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s) -Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
• Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
• Identifies area market insights and opportunity via customer interactions -Executes central marketing activities as well as regional initiated marketing activities -Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives -Collaborate with Marketing and Medical teams to maximize activities: -Scout centers, KOLs and OLs by disease within assigned territory -Identify specific needs for each segment of patients and the implications of the disease for each of them within assigned territory

Major Accountabilities

• Prepares content of Integrated Brand Teams and Launch Teams.
• Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s) -Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
• Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
• Identifies area market insights and opportunity via customer interactions -Executes central marketing activities as well as regional initiated marketing activities -Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives -Collaborate with Marketing and Medical teams to maximize activities: -Scout centers, KOLs and OLs by disease within assigned territory -Identify specific needs for each segment of patients and the implications of the disease for each of them within assigned territory

Key Performance Indicators

• Market share & market share growth.
• Performance management and employee relations, feedback, meetings, surveys (i.e. Field Force, Marketing capabilities, Global Marketing, Medical Department,Regulatory Department) -Ensure full compliance to all regulatory requirements

Minimum Requirements

Work Experience:

• Cross Cultural Experience.
• Project Management.
• Operations Management and Execution.

Skills

• Agility.
• Asset Management.
• Commercial Excellence.
• Cross-Functional Collaboration.
• Customer Orientation.
• Digital Marketing.
• Healthcare Sector Understanding.
• Influencing Skills.
• Marketing Strategy.
• Negotiation Skills.
• Operational Excellence.
• Priority Disease Areas Expertise.
• Product Lifecycle Management (Plm).
• Product Marketing.
• Product Strategy.
• Stakeholder Engagement.
• Stakeholder Management.
• Strategic Partnerships.

Languages

• English.