Generics Brand Strategy Lead – Europe

Teva Pharmaceuticals; Warszawa; On-site; PLN 120,000 - 180,000; Full time

Job summary

A multinational pharmaceutical company is seeking a Manager of Generics Brand Strategy & Planning to coordinate key brand strategies for generic medicine in Warsaw, Poland. The role involves collaborating with cross-functional teams, managing brand activation plans, and supporting market execution for new product launches. Ideal candidates have 3+ years in pharmaceutical marketing, strong managerial skills, and fluency in English, with European languages as a plus. This position offers competitive compensation and comprehensive benefits.

Benefits

Competitive compensation

Motivating bonus program

Comprehensive benefits package

Employee recognition programs

Opportunities for growth

Qualifications

• 3+ years of experience in pharmaceutical marketing with exposure to generic medicines.
• Strong knowledge of competitive dynamics in the generic medicine landscape.
• Demonstrated ability to translate insights into brand strategy.

Responsibilities

• Support the European Regional Generic medicines Lead to define brand strategy.
• Collaborate with cross-functional teams to support brand plan development.
• Monitor and report on KPIs related to brand and marketing activities.

Skills

Pharmaceutical marketing

Managerial skills

Communication skills

Cross-functional collaboration

Analytical thinking

Education

Bachelor’s degree in Life Sciences, Business, Marketing or related field

Master’s degree

Job description

A multinational pharmaceutical company is seeking a Manager of Generics Brand Strategy & Planning to coordinate key brand strategies for generic medicine in Warsaw, Poland. The role involves collaborating with cross-functional teams, managing brand activation plans, and supporting market execution for new product launches. Ideal candidates have 3+ years in pharmaceutical marketing, strong managerial skills, and fluency in English, with European languages as a plus. This position offers competitive compensation and comprehensive benefits.