CRM Campaign Lead: Data-Driven Personalization & Growth

AirHelp; Kraków; On-site; PLN 120,000 - 180,000; Full time

Job summary

A travel technology company in Kraków is looking for a CRM Campaign Specialist to manage and enhance CRM campaigns across multiple channels. The ideal candidate will have over 3 years of experience in CRM or Email Marketing, strong analytical skills, and proficiency in leading automation platforms. The role emphasizes collaboration, innovation, and a culture of autonomy, with various development and health benefits offered.

Benefits

Comprehensive health insurance

Learning and development opportunities

Work-from-anywhere policy

Gym card access

Unlimited access to services

Qualifications

• 3+ years in CRM or Email Marketing roles.
• Proficient with email/SMS automation platforms.
• Strong data analysis and segmentation skills.

Responsibilities

• Plan and launch CRM campaigns across various digital channels.
• Use data for targeting and improve conversion rates.
• Coordinate with design and content teams for campaign execution.
• Monitor performance metrics and drive continuous improvements.

Skills

CRM campaign management

Email marketing

Analytical skills

Technical expertise

Project management

Tools

Iterable

HubSpot

Salesforce Marketing Cloud

Exponea

Braze

Job description

A travel technology company in Kraków is looking for a CRM Campaign Specialist to manage and enhance CRM campaigns across multiple channels. The ideal candidate will have over 3 years of experience in CRM or Email Marketing, strong analytical skills, and proficiency in leading automation platforms. The role emphasizes collaboration, innovation, and a culture of autonomy, with various development and health benefits offered.