Brand Manager - E-commercce

TN Poland; Łódź; On-site; EUR 40,000 - 80,000; Full time

Job summary

An established industry player is seeking a Brand Manager to lead its marketing initiatives and manage a dynamic international team. In this pivotal role, you will develop and execute brand strategies that resonate with market trends and consumer behavior. You will oversee marketing campaigns, collaborate with cross-functional teams, and ensure brand consistency across all channels. This prestigious organization offers a competitive employment package and a professional work environment that encourages growth and development. If you are creative, results-oriented, and thrive in fast-paced settings, this opportunity is perfect for you.

Benefits

Competitive Employment Package

Professional Work Environment

Exclusive Discounts on Products

Subsidized Healthcare Coverage

Multisport Card Subsidy

Qualifications

• 5+ years in brand management or marketing with proven success.
• Bachelor's degree in Marketing, Business, or Communications required.

Responsibilities

• Develop and execute brand strategies aligned with business goals.
• Conduct market research to inform brand decisions and strategies.

Skills

Brand Positioning

Market Trends Analysis

Consumer Behavior Understanding

Project Management

Communication Skills

Cross-Functional Collaboration

Google Analytics

CRM Systems

Social Media Management

Content Creation

Education

Bachelor's degree in Marketing

Master's degree in Marketing

Tools

Google Analytics

CRM Systems

Social Media Platforms

Job description

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For our client - an international furniture production company, we are looking for a Brand Manager to strategically manage brands marketing activities as well as a team located internationally

Responsibilities:

1. Brand Strategy Development and Execution: Creating and implementing strategies for building and strengthening the brand, ensuring alignment with business objectives.
2. Market Research and Analysis: Conducting research to understand market trends, consumer behaviors, and competitor actions to make informed brand decisions.
3. Brand Positioning and Messaging: Defining and maintaining the brand's identity, voice, and messaging across all channels to ensure consistency.
4. Campaign Management: Planning and overseeing marketing campaigns, ensuring alignment with brand goals, and delivering measurable results.
5. Cross-Functional Collaboration: Working closely with sales, product, and marketing teams to ensure brand strategies are effectively communicated and executed across the organization.
6. Public Relations and Media Communications: Managing PR, graphic design, visual content, social media, photoshoots, and copywriting.

Requirements:

1. Education: Bachelor’s degree in Marketing, Business, Communications, or related field (Master’s is a plus).
2. Experience: 5+ years in brand management or marketing with a proven track record of developing and executing successful brand strategies and campaigns.
3. Skills:

• Strong understanding of brand positioning, market trends, and consumer behavior.
• Excellent communication, project management, and cross-functional collaboration skills.
• Proficiency in marketing tools (Google Analytics, CRM systems, social media platforms).
• Experience in PR, media communications, and content creation (copywriting, photography, graphic design).

Attributes: Creative, results-oriented, and able to manage multiple projects in a fast-paced environment.

Client offers:

1. Attractive Contract Terms: Competitive employment package based on an official contract with a renowned international company.
2. Professional Work Environment: Join a prestigious organization that fosters a well-developed feedback culture, ensuring continuous growth and development.
3. Comprehensive Benefits Platform: Access a benefits platform offering exclusive discounts on company products and vouchers for cultural and sporting events.
4. Health Support: Subsidized Luxmed/Medicover healthcare coverage, prioritizing your well-being.
5. Fitness & Wellness: Subsidy for a Multisport card, encouraging a healthy and active lifestyle.

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