B2B Marketing Communications & Digital Specialist

Signify; Warszawa; On-site; PLN 120,000 - 180,000; Full time

Benefits offered by this job

Competitive salary

Global leader

Be-Well access

Birthday leave

21st century work atmosphere

Job summary

Signify in Warsaw, Poland seeks a Marketing Communication & Digital Specialist to translate strategy into integrated plans and KPIs. You will drive lead generation through targeted campaigns, localized content, and owned channels while ensuring consistent messaging and multi-channel coordination across Poland and the Baltic region.

You will strengthen Signify's leadership in lighting by delivering impactful brand and digital communications aligned with business goals, collaborating with regional

Qualifications

• Bachelor’s or Master’s degree in Marketing or related field.
• 2–4 years in brand communications or digital marketing in B2B settings.
• Excellent Polish and English written and spoken communication.
• Experience turning strategy into concrete, measured campaigns.

Responsibilities

• Plan and execute brand comms and marketing activities for Poland and the Baltics.
• Localize global campaigns and develop locally relevant initiatives.
• Create and coordinate content across digital and offline channels.
• Drive digital communications to boost visibility and demand generation.
• Ensure brand consistency and collaborate with regional/global teams.

Skills

Brand communications

Digital marketing

Content marketing

Marketing communications

B2B marketing

Education

Bachelor’s or Master’s degree in Marketing

Tools

Sprinklr

Adverity

Jira

CMS tools

CRM systems

MS Teams

Job description

Signify in Warsaw, Poland seeks a Marketing Communication & Digital Specialist to translate strategy into integrated plans and KPIs. You will drive lead generation through targeted campaigns, localized content, and owned channels while ensuring consistent messaging and multi-channel coordination across Poland and the Baltic region.

You will strengthen Signify's leadership in lighting by delivering impactful brand and digital communications aligned with business goals, collaborating with regional