Job Description
The Team Lead – Lead Generation is responsible for managing a team of lead generation agents and ensuring the consistent delivery of high-quality leads to the sales team. This role combines leadership, performance management, and hands‑on lead generation to drive business growth. The ideal candidate will be data‑driven, results‑oriented, and capable of motivating a team to meet and exceed targets.
Key Responsibilities
- Leadership & Team Management
- Supervise, train, and motivate a team of lead generation specialists.
- Monitor team performance and provide regular feedback and coaching.
- Conduct daily/weekly team meetings to review goals, progress, and challenges.
- Develop and implement lead generation strategies in collaboration with management.
- Create and maintain a positive, results-driven work environment.
- Lead Generation & Pipeline Management
- Generate high-quality leads through various channels (e.g., LinkedIn, email campaigns, cold calls, CRM tools, databases).
- Research and identify potential clients within target markets.
- Qualify leads based on predefined criteria and ensure smooth handover to the sales team.
- Track, analyze, and report on lead generation metrics (conversion rates, lead quality, pipeline status).
- Process & Performance Optimization
- Develop scripts, templates, and outreach strategies for consistent messaging.
- Identify opportunities for process improvement and automation.
- Maintain accurate records of leads and activities in CRM systems.
- Stay up to date with industry trends, competitors, and market dynamics.
Qualifications
- 1 year of experience in lead generation, inside sales, or business development.
- At least 1 year of experience in a team leadership or supervisory role.
- Strong understanding of B2B lead generation tools and techniques (e.g., LinkedIn Sales Navigator, HubSpot, Apollo, ZoomInfo).
- Excellent communication, interpersonal, and motivational skills.
- Proficient in CRM software and reporting tools (e.g., Salesforce, HubSpot).
- Goal-oriented, analytical, and capable of managing multiple priorities.
Job Specification
Key Performance Indicators (KPIs)
- Number of qualified leads generated.
- Conversion rate from lead to opportunity.
- Team productivity and performance metrics.
- Data accuracy and CRM hygiene.
- Achievement of monthly and quarterly targets.
Job Rewards and Benefits
Leaves