Strategic Category Manager - Food Growth & Innovation

Rafhan Maize Products Co. Ltd.; Jaranwala; Hybrid; PKR 1,500,000 - 2,000,000; Full time

Job summary

A leading food products company in Pakistan is seeking a Category Manager to drive growth and strategic development within the Food Segment. The ideal candidate has a degree in food science or business, proven business operations expertise, and fluency in English. You will collaborate across teams, expand product offerings, and shape pricing and marketing strategies. The role is hybrid, combining both strategic oversight and hands-on project leadership.

Qualifications

• Proven expertise in designing marketing plans, product development, and product launches.
• In-depth knowledge of manufacturing processes for starch and sweeteners.
• Ability to influence and communicate effectively with senior stakeholders.

Responsibilities

• Drive segment growth and new business generation in collaboration with teams.
• Expand product portfolio to align with market and consumer needs.
• Develop and execute go-to-market plans for new products.

Skills

Business operations expertise

Data analysis proficiency

Strong analytical mindset

Customer-centric mindset

English fluency

Education

Bachelor degree in food science & technology

MBA/MS Business studies

Job description

A leading food products company in Pakistan is seeking a Category Manager to drive growth and strategic development within the Food Segment. The ideal candidate has a degree in food science or business, proven business operations expertise, and fluency in English. You will collaborate across teams, expand product offerings, and shape pricing and marketing strategies. The role is hybrid, combining both strategic oversight and hands-on project leadership.