Social Media Marketing Executive

Softnation Technologies; Karachi Division; On-site; PKR 2,000,000 - 2,750,000; Full time

Job summary

A tech company in Karachi is seeking a Social Media Marketing Executive to create and manage engaging content across platforms like Facebook and Instagram. The ideal candidate should have a bachelor’s degree in Marketing or a related field, along with 6 months to 1 year of social media marketing experience. Candidates should be creative, highly organized, and possess strong communication skills. Females are encouraged to apply.

Qualifications

• 6 months-1 year of experience in social media marketing or digital marketing.
• Strong verbal and written communication skills.
• Creative mindset with a passion for social media trends.
• Ability to multitask and meet deadlines.

Responsibilities

• Assist in creating, curating, and scheduling engaging content for social media platforms.
• Monitor social media channels for industry trends, audience preferences, and competitor activity.
• Engage with followers and manage online communities.
• Track and report social media performance metrics and KPIs.
• Coordinate with graphic designers and content writers for post designs.

Skills

Core Social Media Skills

Content creation & planning

Creative thinking

Communication & storytelling

Marketing & Branding

Time management

Education

Bachelor’s degree in Marketing, Media, or Communications

Tools

Meta Business Suite

Canva

Adobe Photoshop

Adobe Illustrator

Job description

Soft Nation Technologies is looking for SOCIAL MEDIA MARKETING EXECUTIVE

Key Responsibilities:

• Assist in creating, curating, and scheduling engaging content for social media platforms (Facebook, Instagram, LinkedIn)
• Monitor social media channels for industry trends, audience preferences, and competitor activity.
• Engage with followers, respond to comments/messages, and manage online communities.
• Track and report social media performance metrics and KPIs.
• Coordinate with graphic designers and content writers for post designs and captions.
• Support social media campaigns and promotional strategies.
• Stay updated on the latest trends, platform updates, and best practices.

Requirements:

• Bachelor’s degree in Marketing, Media, Communications, or a related field.
• 6 months-1 year of experience in social media marketing or digital marketing.
• Basic knowledge of social media tools like Meta Business Suite or Canva.
• Strong verbal and written communication skills.
• Creative mindset with a passion for social media trends.
• Ability to multitask and meet deadlines.

Females are highly encouraged to apply

Location: Gulshan-e-Iqbal, Karachi
Timings: 12:00pm-9:00pm

Requirements & Skills

• Core Social Media Skills
• Content creation & planning
• Influencer outreach & collaboration
• Trend spotting & viral content planning
• Marketing & Branding
• Brand positioning and messaging
• Campaign management
• Target audience analysis
• Market research
• Competitive analysis
• Content & Design
• Copywriting for social media
• Visual content coordination
• Basic graphic design (Canva, Adobe Photoshop/Illustrator)
• Content calendar management
• Soft Skills
• Creative thinking
• Communication & storytelling
• Time management
• Problem-solving
• Team collaboration
• Adaptability to trends and new platforms