Social Media Executive (Meta Ads Specialist)

Tiny Minors; Lahore; On-site; PKR 350,000 - 1,400,000; Full time

Job summary

A fast-growing e-commerce brand in Lahore seeks a Social Media Executive (Meta Ads Specialist) to manage and optimize Facebook and Instagram ad campaigns. The ideal candidate has at least 1 year of experience in Meta Ads, excellent communication and analytical skills, and a passion for social media. This position offers competitive salary and flexible working hours.

Benefits

Competitive salary

Flexible working hours

Opportunity for growth

Qualifications

• Minimum 1 year of experience with Meta Ads.
• Strong understanding of audience targeting and budgeting.
• Excellent communication and analytical skills.

Responsibilities

• Plan, create, and manage Meta ad campaigns.
• Monitor and analyze campaign performance.
• Optimize ads for better reach and conversions.

Skills

Audience targeting

Budgeting

Communication skills

Analytical skills

Basic graphic design

Tools

Meta Ads Manager

Canva

Photoshop

Job description

Job Description

Job Title: Social Media Executive (Meta Ads Specialist)

Company: Tiny Minors

Location: Ghalib Market, Lahore

Job Type: Full-Time

Experience Required: Minimum 1 Year (Meta Ads / Facebook & Instagram Campaigns)

Tiny Minors is looking for a creative and results‑driven Social Media Executive to manage our Meta (Facebook & Instagram) ad campaigns. The ideal candidate should have hands‑on experience in creating, managing, and optimizing paid ad campaigns to drive traffic and online sales.

Key Responsibilities

• Plan, create, and manage Meta (Facebook & Instagram) ad campaigns.
• Monitor and analyze campaign performance using Ads Manager.
• Optimize ads for better reach, engagement, and conversions.
• Design and test creative ad copies and visuals.
• Coordinate with the marketing team to ensure brand consistency.
• Report campaign results and suggest improvements.

Requirements

• Minimum 1 year of experience running Meta Ads (Facebook/Instagram).
• Strong understanding of audience targeting and budgeting.
• Basic knowledge of Canva or similar design tools.
• Excellent communication and analytical skills.
• Must be based in Lahore.

Benefits

• Competitive salary (based on experience)
• Flexible working hours
• Opportunity to grow with a fast‑growing e‑commerce brand

Job Specification

• Meta Ads Manager (Facebook & Instagram Campaigns)
• Campaign Strategy & Audience Targeting
• Ad Budget Management & Optimization
• Creative Content Planning
• Basic Graphic Design (Canva or Photoshop)
• Performance Analytics & Reporting
• Social Media Trends Awareness
• Copywriting for Ad Captions
• Strong Communication Skills
• Time Management & Task Organization