SEO Specialist

Brickclay; Punjab; On-site; PKR 1,200,000 - 2,400,000; Full time

Benefits offered by this job

Performance-based incentives.

Career growth and learning机会.

Collaborative and supportive work环境.

Opportunity to work on exciting SEO项目跨

Job summary

Brickclay in Faisalabad, Pakistan is seeking an experienced SEO Specialist to enhance organic visibility across websites. You will lead on-page, off-page, and technical SEO, conduct keyword research, optimize content, and implement data-driven strategies to boost rankings and traffic.

The role requires hands-on work with SEO tools, collaboration with content and development teams, and a focus on measurable results through regular performance reporting and KPI tracking.

Qualifications

• Bachelor's degree in Marketing, Business, Computer Science, or a related field is preferred.
• 3+ years of proven experience in SEO with expertise in On-Page, Off-Page, and Technical SEO.
• Strong knowledge of Google Search Console, Google Analytics 4, Ahrefs, SEMrush, Screaming Frog, Rank Math, and other SEO tools.
• Experience in backlink acquisition, outreach campaigns, and link profile management.
• Ability to perform comprehensive SEO audits and implement data-driven recommendations.
• Excellent analytical, communication, and problem-solving skills.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Responsibilities

• Develop and execute comprehensive SEO strategies to improve organic traffic and search engine rankings.
• Conduct in-depth keyword research and competitor analysis to identify new growth opportunities.
• Optimize website content, meta titles, meta descriptions, headings, internal linking, and URL structures following SEO best practices.
• Create and manage content optimization strategies for landing pages, blogs, and royalty-free stock images, vectors, illustrations, and digital assets.
• Perform technical SEO audits and resolve issues related to crawling, indexing, Core Web Vitals, site speed, structured data, XML sitemaps, robots.txt, canonical tags, redirects, and duplicate content.
• Plan and execute off-page SEO campaigns, including backlink outreach, digital PR, guest posting, and link-building strategies.
• Monitor website performance using Google Search Console, Google Analytics, and other SEO tools, providing actionable insights and recommendations.
• Track keyword rankings, organic traffic, backlinks, and technical health, creating regular SEO performance reports.
• Develop SEO roadmaps, define KPIs, and implement strategies for continuous organic growth.
• Stay updated with the latest search engine algorithm updates, SEO trends, AI search, and industry best practices.
• Collaborate with developers, designers, and content teams to ensure SEO is integrated into all website updates and new content.

Skills

On-Page SEO

Off-Page SEO

Technical SEO

Keyword research

Competitor analysis

Content optimization

Meta titles & descriptions

Internal linking

URL structures

Backlink outreach

Digital PR

Guest posting

Link-building

Google Search Console

Google Analytics 4

Ahrefs

SEMrush

Screaming Frog

Rank Math

Data-driven recommendations

Analytical

Communication

Problem-solving

Project management

WordPress

CMS

Image SEO

Entity SEO

AI search optimisation

Content strategy

Ecommerce

SaaS

Digital asset marketplaces

Education

Bachelor's degree in Marketing, Business, Computer Science, or related field

Tools

Google Search Console

Google Analytics 4

Ahrefs

SEMrush

Screaming Frog

Rank Math

WordPress

Job description

Faisalabad, Pakistan | Posted on 05/06/2026

We are looking for a skilled and results-driven SEO Specialist with hands-on experience in On-Page SEO, Off-Page SEO, and Technical SEO to join our team. The ideal candidate will be responsible for improving organic visibility, increasing search engine rankings, driving qualified traffic, and implementing comprehensive SEO strategies across our websites.

Responsibilities

Develop and execute comprehensive SEO strategies to improve organic traffic and search engine rankings.

Conduct in-depth keyword research and competitor analysis to identify new growth opportunities.

Optimize website content, meta titles, meta descriptions, headings, internal linking, and URL structures following SEO best practices.

Create and manage content optimization strategies for landing pages, blogs, and royalty-free stock images, vectors, illustrations, and digital assets.

Perform technical SEO audits and resolve issues related to crawling, indexing, Core Web Vitals, site speed, structured data, XML sitemaps, robots.txt, canonical tags, redirects, and duplicate content.

Plan and execute off-page SEO campaigns, including backlink outreach, digital PR, guest posting, and link-building strategies.

Monitor website performance using Google Search Console, Google Analytics, and other SEO tools, providing actionable insights and recommendations.

Track keyword rankings, organic traffic, backlinks, and technical health, creating regular SEO performance reports.

Develop SEO roadmaps, define KPIs, and implement strategies for continuous organic growth.

Stay updated with the latest search engine algorithm updates, SEO trends, AI search, and industry best practices.

Collaborate with developers, designers, and content teams to ensure SEO is integrated into all website updates and new content.

Requirements

Bachelor's degree in Marketing, Business, Computer Science, or a related field (preferred).

3+ years of proven experience in SEO with expertise in On-Page, Off-Page, and Technical SEO.

Strong knowledge of Google Search Console, Google Analytics 4, Ahrefs, SEMrush, Screaming Frog, Rank Math, and other SEO tools.

Experience in backlink acquisition, outreach campaigns, and link profile management.

Ability to perform comprehensive SEO audits and implement data-driven recommendations.

Excellent analytical, communication, and problem-solving skills.

Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Strong attention to detail and commitment to delivering measurable SEO results.

Preferred Skills

Experience with WordPress or other CMS platforms.

Knowledge of image SEO, entity SEO, AI search optimisation, and content strategy.

Experience working with eCommerce, SaaS, or digital asset marketplaces is a plus.

Performance-based incentives.

Career growth and learning opportunities.

Collaborative and supportive work environment.

Opportunity to work on exciting SEO projects across multiple industries.