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A leading multinational food and beverage company is seeking a Sales Promotion Specialist in Islamabad. The role involves implementing trade marketing plans, managing promotional teams, and ensuring compliance with company policies. The ideal candidate will have a Bachelor's or Master's degree from a recognized institution and preferably 2-3 years of relevant experience. Strong knowledge of sales processes and the ability to motivate teams are essential for success in this position. The position supports sustainable business growth through effective marketing strategies.
To Implement the Cycle Plan agenda; coordinate trade marketing plans/activities and ensure point of purchase controls within the Zone to support sustainable Business growth.
Timely Implementation & Communication of Cycle Plan Activities to sales team on monthly basis. Ensure proper implementation of Consumer, Customer, & Trade Promotions and Merchandising calendar within region. Ensure adherence to all company principles and policies by proper record keeping and indexing of Zonal/Regional Point of Sale Materials (POSM) warehouses. Management of sales promotion teams including merchandising team, ensure discipline, punctuality & maintain performance record. Ensure proper implementation of Point of Purchase control procedures through inventory reports. Ensure POSM ageing is minimized and Point of Sale Materials (POSM) is applied within the give timeframe. Provide market intelligence, Sales Promotion activation document to RSM / HO monthly. Ensure training mechanism of merchandising and activation force and adherence to execution standards within region. Management of all promotional events in the Region including town storming, conferences, fairs, road shows & also maintain proper Pre-Posts of all events with relevant supporting documents. Ensure Proper Implementation of trade assets control procedures as per SOP in close coordination with the sales team and Trade Asset Officer. Management of company assets e.g. Sampling vans, Gondolas & Stands. Maintain record and close transactions monthly of cash/stock incurred/received during activities. Ensure adherence to all company principles and policies.