GRAPHIC DESIGNER

Apex Rankers; Peshawar City Tehsil; On-site; PKR 446,000 - 781,000; Full time

Job summary

Razmak Industries is seeking a Graphic Designer to conceptualize and produce high-impact visual assets for marketing campaigns, packaging, digital platforms, and corporate communications. The role requires translating business objectives into compelling designs while adhering to brand guidelines and production specifications.

The designer collaborates with marketing managers, uses Adobe Creative Cloud and Figma, prepares print-ready files, and exports web assets for CMS.

Qualifications

• Strong grounding in design fundamentals and visual communication.
• Proficient with Adobe Creative Cloud (Photoshop, Illustrator, InDesign).
• Knowledge of color management, typography, and brand systems.

Responsibilities

• Develop original visual concepts for campaigns, packaging, and collateral.
• Produce production-ready artwork for print and digital formats.
• Design UI components, emails, and web graphics with accessibility in mind.
• Maintain and evolve the brand design system within Figma.
• Collaborate with marketing and copywriters to ensure consistent visuals.

Skills

Design fundamentals

Software proficiency

Color management

Typography

Brand application

Tools

Adobe Creative Cloud

Figma

Job description

Razmak Industries seeks a Graphic Designer to conceptualize and produce high-impact visual assets that strengthen brand identity across marketing campaigns, product packaging, digital platforms, and corporate communications. The role requires translating business objectives into compelling designs that resonate with target audiences while maintaining strict adherence to brand guidelines and production specifications.

Daily workflow involves collaborating with marketing managers and copywriters in Asana or Trello, creating concepts in Adobe Creative Cloud (Photoshop, Illustrator, InDesign), preparing print-ready files with correct bleed, CMYK profiles, and die-lines, and exporting optimized web assets (SVG, WebP) for the CMS. The designer manages version control via Figma libraries, presents mockups in structured reviews, and iterates based on stakeholder feedback. Career progression leads to Senior Designer, Art Director, or Creative Lead roles with mentorship responsibilities.

Selection follows a 100-MCQ written screening examination covering design fundamentals, software proficiency, color management, typography, and brand application. Top-scoring candidates are shortlisted for portfolio review and document verification. A Departmental Selection Committee then conducts a technical viva voce and practical design assessment evaluating problem-solving, aesthetic judgment, and communication skills. Final merit combines written score (40%), portfolio (30%), and viva (30%).

Key duties and responsibilities:

• Develop original visual concepts for marketing campaigns, social media, packaging, and corporate collateral aligned with brand strategy
• Execute production-ready artwork for offset, digital, and large-format printing with correct color separations, traps, and finishing specifications
• Design responsive UI components, email templates, and web graphics optimized for performance and accessibility standards
• Maintain and evolve the brand design system including logo usage, typography scales, color tokens, and component libraries in Figma
• Collaborate with copywriters, marketers, and external vendors to ensure consistent visual language across all touchpoints
• Archive final assets with metadata tagging in the digital asset management system and document design rationale for future reference