Content Writer (BS-16)

Tourism Archaeology &; Lahore; On-site; PKR 720,000 - 1,200,000; Full time

Job summary

The Tourism Archaeology & Museum Department invites applications for a Content Writer (BS-16) to strengthen its public outreach, documentation, and digital presence. The incumbent will craft high-quality written content promoting Pakistan's archaeological heritage, museum collections, and tourism potential.

Role requires translating complex research into accessible narratives for diverse audiences, with CMS usage and collaboration with archaeologists, curators, and photographers for accuracy and

Qualifications

• Translates complex historical/archaeological content into accessible narratives.
• Produces website copy, gallery labels, brochures, press releases and social content.
• Collaborates with archaeologists, curators and photographers for accuracy and verification.

Responsibilities

• Research archival records, excavation reports, and curatorial notes for publication.
• Maintain CMS content for the department's official portal and social channels.
• Ensure content meets bilingual English/Urdu requirements and Government Style Guide.

Skills

Content writing

CMS usage

Bilingual English/Urdu

Education

Master's in Mass Communication

Master's in English

Master's in History

Master's in Archaeology

Tools

CMS platforms

Job description

The Tourism Archaeology & Museum Department invites applications for the post of Content Writer (BS-16) to strengthen its public outreach, documentation, and digital presence. The incumbent will serve as a professional communication officer responsible for crafting high-quality written content that promotes Pakistan's archaeological heritage, museum collections, and tourism potential.

This role requires translating complex historical and archaeological research into accessible narratives for diverse audiences, including tourists, students, researchers, and the general public, aligning with the department's mandate to preserve and project cultural identity.

Daily workflows involve researching archival records, excavation reports, and curatorial notes to produce website copy, gallery labels, brochures, press releases, and social media campaigns. The writer utilizes Content Management Systems (CMS) for the department's official portal, collaborates with archaeologists, curators, and photographers for factual verification, and maintains a digital content calendar.

Adherence to the Government of Pakistan's Style Guide, official terminology, and bilingual (English/Urdu) proficiency is mandatory.

Performance is measured by content accuracy, engagement metrics, and timely delivery of publication projects.

Career progression follows the standard BS-16 to BS-17 promotion track via Departmental Promotion Committee upon fulfilling service length and performance evaluation (PER) benchmarks.

Selection follows the Category A Written Screening Examination Cadre. Candidates undergo a 100-mark MCQ-based written test covering English Composition (Precis, Essay, Grammar), General Knowledge (Pakistan History, Heritage Sites, Tourism Policy), and Professional Subject Matter (Content Strategy, Digital Media, Museum Communication). Candidates securing the qualifying merit are shortlisted for document verification of educational degrees (Master's in Mass Communication, English, History, or Archaeology) and experience certificates.

Final merit is determined by the Departmental Selection Committee interview assessing professional aptitude, writing samples, and situational judgment.